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LRMR

  1. Owners get a new “LeBron Rule” in NBA labor deal

    Dec 19, 2011, 6:15 PM EST

    LeBron James

    There was a whole lot about the NBA lockout that was really about LeBron James. About who has the power, the owners or players. But some things are more specific than others. Like this note from the Sports Business Journal (via Eye on Basketball). NBA players are now prohibited from holding an ownership stake in…

  2. LRMR is back in with the Cavaliers

    Jun 25, 2011, 9:27 AM EST

    Tristan Thompson

    LRMR has become kind of like C.O.B.R.A. from “G.I. Joe” to people. You don’t know what they do or how they work, exactly, you just know that they’re the bad guys. The marketing firm built around LeBron James and his brand are synonymous with the talk about how players care too much about their brand, and…

  3. LeBron James is launching a store

    Jun 2, 2011, 4:50 PM EST

    Gucci Cocktail Party For Ffawn

    Here’s the report, courtesy of USA Today, with a tip of the hat to The Basketball Jones: On the heels of a stunning Game 1 victory over the Dallas Mavericks Tuesday night and on the brink of a possible first championship, NBA MVP, business mogul and fashion icon LeBron James has announced that he will…

  4. Report: Chris Paul denies LRMR connection

    Jul 24, 2010, 8:33 AM EST

    You remember when we finally got through “The Decision” and we were so excited because we wouldn’t have to talk about LeBron for a while? Well, Chris Paul has come in and hijacked our summer away from us. Howard Beck of the New York Times, that fancy inkrag up New York way brings us news…

  5. Who really is on Chris Paul's trade demand list?

    Jul 22, 2010, 2:02 PM EST

    Chris Paul wants to get traded, we get it. What we don’t get is where, exactly. The first report from Ken Berger of CBSSports.com said the Knicks, Magic and Lakers were on the list. But that’s not what ESPN’s Chris Broussard heard, and he is probably as well connected with LeBron’s people and the marketing…

  6. New Orleans, you don't have to trade Chris Paul

    Jul 22, 2010, 12:49 PM EST

    Larry Coon, the salary cap guru employed by ESPN (you are going to read a lot of him next summer when the lockout comes), made a great point this morning: Three years ago, Kobe Bryant went ballistic. He was frustrated by the Lakers roster, the inability to win, so Kobe demanded a trade. He ripped…

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