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Bird/Magic play

  1. Video: Magic Johnson talks New Bird/Magic Broadway play

    Apr 13, 2012, 10:01 PM EST

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    Magic Johnson was on SportsBiz Game On with Darren Rovell Friday and talked about the new Bird/Magic play on Broadway. But to me, the more interesting parts is about how this play works because of who it draws to the theater — male sports fans — and how those people don’t blink at Broadway prices…

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