Sep 1, 2014, 10:00 AM EST
Under Armour wants to break into the basketball shoe market but needs a serious name endorser and was reportedly willing to pay Kevin Durant at least $265 million over the next decade to be that guy.
But KD likes Nike (he signed for less with them years ago) and when the swoosh came in with a counter offer that reportedly could get up to $300 million and could contain a retirement package, he took it to stay home. He confirmed he is staying put with the tweet you see above.
The real winner here (well, besides KD who is about to get PAID)? Jay-Z’s Roc Nation Sports.
The new agency signed KD as its first big basketball client and with this they got him his first big endorsement deal — one where he stays with the company he wanted to be with all along but gets paid far more than they originally offered. They got KD what he wanted.
What does that mean heading into 2016 and Durant’s free agency? Nothing really. Durant is an obvious max player and a number of teams will be lined up to offer him that. It comes down to what Durant really wants, which very well could be to stay in Oklahoma City (they have the most money to offer and are contenders). Durant will have options, it’s Roc Nation’s job to lay them out for him.
But it’s KD’s call. So far he has gotten what he wants.
Dec 21, 2014, 12:46 AM EST
Nine assists but shot 3-of-11.
Dec 21, 2014, 12:16 AM EST
He can do better.
Dec 20, 2014, 10:30 PM EST
A final look back at Rondo’s time in Boston as he gets set to make his debut with Dallas.
Dec 20, 2014, 9:00 PM EST
Cavaliers are tied with the Pistons for 23rd in defensive efficiency.
Dec 20, 2014, 7:11 PM EST
Kings are looking to make a splash, and Williams has been made available in trade by the Nets.
Dec 20, 2014, 6:30 PM EST
Dragic will opt out of the final year of his deal to become an unrestricted free agent this summer.
Dec 20, 2014, 5:00 PM EST
An expletive was added for emphasis.
Dec 20, 2014, 3:30 PM EST
No contact on the perimeter, yea he’s up for that.
Dec 20, 2014, 2:00 PM EST
The Christmas Day slate of games is (mostly) stellar.
Dec 20, 2014, 12:30 PM EST
Dunk of the year by Johnson had Drummond throwing elbows.
Dec 20, 2014, 11:00 AM EST
Rivers saw this coming just four games into the season.
Dec 20, 2014, 9:30 AM EST
Lin understands why Bryant always gets the ball in these situations, but admits he’d like to get some opportunities.
Dec 20, 2014, 8:00 AM EST
As the Thunder ended up winning by one, 104-103, this block ended up being very important.
Dec 20, 2014, 2:07 AM EST
Lillard needs to get mentioned with the game’s top point guards.
Dec 20, 2014, 12:49 AM EST
Young earned this one and will get to write a check to the league.
Dec 20, 2014, 12:02 AM EST
Former NBA player now trying to make his way as a fighter.
Dec 19, 2014, 10:50 PM EST
There are a whole host of reasons Rondo was traded; this is just the most convenient for Boston’s brass.
Dec 19, 2014, 9:40 PM EST
Nice gesture by the players.
Dec 19, 2014, 8:30 PM EST
…pretty smoothly somehow
Dec 19, 2014, 7:25 PM EST
Leonard was the Finals MVP for San Antonio last season.
- Rajon Rondo was very Rondoesque in debut with Mavericks (VIDEO) 0
- Report: Kings discussing trade for Deron Williams with Nets 10
- Report: Multiple teams contacting Suns trying to trade for Goran Dragic 9
- Clippers rip officials after being called for seven technical fouls in loss to Nuggets 18
- Jeremy Lin after Kobe misses at the buzzer: ‘I like game-winners too’ 50
- Damian Lillard drops career high 43, leads Blazers to 3OT win over Spurs (VIDEO) 8
- Kendrick Perkins: Rajon Rondo wanted out of Boston 8
- Report: Minnesota agrees to trade Corey Brewer to Houston 7