Jul 5, 2014, 8:00 PM EDT
Just how badly did the owners smack down the players in the latest Collective Bargaining Agreement (CBA)? Take these now regular comments as examples:
“If Carmelo Anthony really cares about winning he will take less money.”
“LeBron James demanding the max shows he only cares about himself, not the Heat.”
In the last CBA negotiations the players went from receiving 57 percent of the league’s income down to 50 percent — that’s an estimated $350 million a year going from the players straight to the owners’ pockets. At the same time NBA owners are seeing the value of their franchises skyrocket ($2 billion for the Clippers from Steve Ballmer) and there is a new television deal coming in two years that is going to flood the owners with more cash.
Yet it is the players that are asked to sacrifice “if they care about winning.”
It was a complete and total rout by the owners two years ago at the negotiating table. The Christians had more success against the lions in the Colosseum.
As you can imagine, agents and representatives of the players’ union do not like this “take less” trend. A couple spoke to Sean Deveney of the Sporting News about it.
“Why is it that our best players should be getting less than they’re worth?” one union official told Sporting News. “We have a collective-bargaining agreement that already limits what star players can make, and limits the total amount teams can pay. We have a very tough luxury tax. And now you have teams publicly shaming their best players into a bigger cut?”
“It’s just ridiculous,” one agent told SN. “There is this whole brainwashing thing going on and teams are selling it to their fans that this player or that player should take less, that they would not take their money if they truly cared about winning. That’s BS. If you want to win, you’re the owner, go over the tax line.
“This is the CBA you wanted, this is what the owners wanted. Why does the money come out of the players’ pockets? The players just gave back a huge amount in the CBA. But, no, that’s the brainwashing — that the players are the bad guys if they try to get what the CBA says they should get.”
LeBron is getting criticism for exactly that stance — the Heat amnestied Mike Miller simply to save money last season (don’t let Pat Riley spin it another way, they could have done it this summer) and LeBron wants Micky Arison to spend. Part of what LeBron is doing now is making his point to Heat management. He wants to win and as his new contract, even at the max, is half (at most) of what he’d make on a true open market so he wants the owner to show he is committed to spending to win too. (And you think LeBron is going to get Robert Sarver to do that in Phoenix?)
The problem comes back to just how much the owners dominated the last CBA. As Mark Cuban has ranted more than once, being into the tax is more than just a money issue, the new CBA limits teams flexibility to make moves once their salary is up in the tax range — smaller mid-level exception, no sign-and-trades, and more. You can’t build a team the same way and GMs want that flexibility.
It’s not fair to the top players, but you had to know that many fans would side with management, because they pretty much always do. We don’t relate to what even an average NBA player makes, but we know we want our team to win. So the star player gets the pressure and too often to make that happen while the owner gets to skate.
Agents and union members may not like it, they can fight to change it, but it’s not going to change. They can tune it out as LeBron is doing, but the calls for players to take the hit aren’t going away.
Chris Paul discusses his signature shoe, hoops with media at launch of his Jordan Brand CP3 VIII (VIDEO)
Aug 29, 2014, 9:45 PM EDT
Chris Paul is way more into sneakers than you are, and articulated it well at the launch of his latest signature shoe in New York earlier this week.
Aug 29, 2014, 8:15 PM EDT
Ayon has played for four teams in three NBA seasons, and currently only has offers to play overseas next year.
Aug 29, 2014, 6:43 PM EDT
Allen is undecided on playing next season.
Aug 29, 2014, 4:15 PM EDT
Knicks wing acts as security guard in prank
Aug 29, 2014, 3:33 PM EDT
Bulls have Joakim Noah, Pau Gasol, Taj Gibson and Nikola Mirotic
Aug 29, 2014, 2:47 PM EDT
Colangelo touts Anthony Davis, James Harden, Stephen Curry, Derrick Rose, Rudy Gay
Aug 29, 2014, 2:00 PM EDT
By also stretching Carlos Delfino, Clippers can sign four veterans to minimum contracts
Aug 29, 2014, 1:15 PM EDT
The truth is limited games in an unusual setting don’t provide real answers to how Rose is feeling or will do down the line. What you think this says about Rose really says more about what you think of Rose’s future than anything else.
Aug 29, 2014, 12:40 PM EDT
Thunder center faced year-long ban before declaring for draft
Aug 29, 2014, 11:40 AM EDT
It should be USA/Spain for the gold, everyone else is playing for third.
Aug 29, 2014, 10:59 AM EDT
Shelly Sterling, who’s still tied to the Clippers, ensuring team can’t move on from her husband
Aug 29, 2014, 10:24 AM EDT
Anthony Davis should lead the Pelicans to the playoffs, which would make Monty Williams feel safer.
Aug 29, 2014, 10:00 AM EDT
World Peace/Pandas Friend has already reached terms to play in China. Bidding war?
Aug 29, 2014, 9:24 AM EDT
Celtics forward contributes money toward construction of building named for John Thompson Jr.
Aug 29, 2014, 8:44 AM EDT
If the Nuggets stay healthy, they are again a playoff threat in the West.
Aug 29, 2014, 8:00 AM EDT
Protecting the paint is the obvious Achilles heel of the Cavaliers, on paper anyway.
Aug 29, 2014, 12:01 AM EDT
Stauskas is thrilled to have finally made it to the NBA.
Aug 28, 2014, 10:29 PM EDT
Wade and Bosh show they can get the job done now that LeBron has moved on.
Aug 28, 2014, 8:58 PM EDT
Report surfaced a few days ago saying the two teams were in discussion.
Aug 28, 2014, 7:30 PM EDT
Highest Court in the Land
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- 67RIEFNS No. 1: Tom Thibodeau managing his bigs 15
- Derrick Rose knows injury questions will keep coming. And coming. And coming. 7
- FIBA World Cup preview: USA, Spain, then who else can medal? 0
- Official ‘Clippers’ Number 1 Fan’ on herself and Donald Sterling: ‘I’ll always feel it’s our team’ 16
- Cavaliers GM admits concerns about rim protection on defense 19
- Coach K had DeMarcus Cousins as USA’s backup big long before final cuts 6
- World Cup preview: No Durant, no problem USA still one of two teams with legit shot to win gold 6