Jul 5, 2014, 8:00 PM EDT
Just how badly did the owners smack down the players in the latest Collective Bargaining Agreement (CBA)? Take these now regular comments as examples:
“If Carmelo Anthony really cares about winning he will take less money.”
“LeBron James demanding the max shows he only cares about himself, not the Heat.”
In the last CBA negotiations the players went from receiving 57 percent of the league’s income down to 50 percent — that’s an estimated $350 million a year going from the players straight to the owners’ pockets. At the same time NBA owners are seeing the value of their franchises skyrocket ($2 billion for the Clippers from Steve Ballmer) and there is a new television deal coming in two years that is going to flood the owners with more cash.
Yet it is the players that are asked to sacrifice “if they care about winning.”
It was a complete and total rout by the owners two years ago at the negotiating table. The Christians had more success against the lions in the Colosseum.
As you can imagine, agents and representatives of the players’ union do not like this “take less” trend. A couple spoke to Sean Deveney of the Sporting News about it.
“Why is it that our best players should be getting less than they’re worth?” one union official told Sporting News. “We have a collective-bargaining agreement that already limits what star players can make, and limits the total amount teams can pay. We have a very tough luxury tax. And now you have teams publicly shaming their best players into a bigger cut?”
“It’s just ridiculous,” one agent told SN. “There is this whole brainwashing thing going on and teams are selling it to their fans that this player or that player should take less, that they would not take their money if they truly cared about winning. That’s BS. If you want to win, you’re the owner, go over the tax line.
“This is the CBA you wanted, this is what the owners wanted. Why does the money come out of the players’ pockets? The players just gave back a huge amount in the CBA. But, no, that’s the brainwashing — that the players are the bad guys if they try to get what the CBA says they should get.”
LeBron is getting criticism for exactly that stance — the Heat amnestied Mike Miller simply to save money last season (don’t let Pat Riley spin it another way, they could have done it this summer) and LeBron wants Micky Arison to spend. Part of what LeBron is doing now is making his point to Heat management. He wants to win and as his new contract, even at the max, is half (at most) of what he’d make on a true open market so he wants the owner to show he is committed to spending to win too. (And you think LeBron is going to get Robert Sarver to do that in Phoenix?)
The problem comes back to just how much the owners dominated the last CBA. As Mark Cuban has ranted more than once, being into the tax is more than just a money issue, the new CBA limits teams flexibility to make moves once their salary is up in the tax range — smaller mid-level exception, no sign-and-trades, and more. You can’t build a team the same way and GMs want that flexibility.
It’s not fair to the top players, but you had to know that many fans would side with management, because they pretty much always do. We don’t relate to what even an average NBA player makes, but we know we want our team to win. So the star player gets the pressure and too often to make that happen while the owner gets to skate.
Agents and union members may not like it, they can fight to change it, but it’s not going to change. They can tune it out as LeBron is doing, but the calls for players to take the hit aren’t going away.
Report: Blazers, Damian Lillard nearing agreement on five-year max contract extension worth $120 million
Jul 1, 2015, 9:15 AM EDT
Lillard’s worth it, but Portland right now really had no choice.
Jul 1, 2015, 8:30 AM EDT
Prince played better than you’d think last season, but he will turn 36 this coming year.
Jul 1, 2015, 8:00 AM EDT
Does putting Rajon Rondo, DeMarcus Cousins and George Karl in close proximity to each other for an entire NBA season seem like a good idea?
Jul 1, 2015, 3:11 AM EDT
The Bucks locked him up long-term after a breakout season.
Jul 1, 2015, 2:36 AM EDT
The Rockets have the right to match any offer.
Jul 1, 2015, 2:12 AM EDT
Lopez gets three years, $60 million; Young gets four years, $50 million.
Jul 1, 2015, 1:58 AM EDT
The Hawks, Nuggets and Kings are also interested.
Jul 1, 2015, 12:41 AM EDT
This was expected.
Jul 1, 2015, 12:39 AM EDT
A replacement for Nicolas Batum on the wing.
Jul 1, 2015, 12:15 AM EDT
Davis will be in New Orleans through at least 2020.
Jul 1, 2015, 12:13 AM EDT
Love said he was committed to Cleveland, now he is flirting with other teams.
Jun 30, 2015, 11:00 PM EDT
Kobe being in the room is not guaranteed, but it helps.
Jun 30, 2015, 10:00 PM EDT
I didn’t know he had that in him.
Jun 30, 2015, 9:01 PM EDT
The Clippers want him, but they have other, larger concerns.
Jun 30, 2015, 8:16 PM EDT
It’s a deep pool of shooters in free agency.
Jun 30, 2015, 7:34 PM EDT
It’s the Lakers being the Lakers again.
Jun 30, 2015, 6:45 PM EDT
Mo Williams can still score, he’d be a good pickup for the Cavs.
Jun 30, 2015, 6:03 PM EDT
Monroe finally has the free agency he turned down a lot of cash to get.
Jun 30, 2015, 5:15 PM EDT
The big men will set the market.
Jun 30, 2015, 4:44 PM EDT
There is a clear compromise of three years at the max, but will the Bulls and Butler get there
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- Report: Kawhi Leonard, Spurs reach deal for five-year, $90 million contract extension 16
- Anthony Davis and Pelicans agree to five-year, $145 million contract extension 29
- Report: Kevin Love to meet with Lakers later in week 11
- Report: Lakers working to clear out more cap space to land both LaMarcus Aldridge, DeAndre Jordan 32
- PBT Extra: What players will most influence free agency? 1
- PBT Podcast: The top guys to watch as NBA free agency tips off 3
- Scottie Pippen: “I was LeBron James before LeBron James” 31