Skip to content

San Antonio jabs LeBron, Heat with ‘Loyalty > Royalty’ billboard (PHOTO)

Jun 25, 2014, 9:21 AM EDT

The Spurs won the title, and the Heat are (technically) in a state of flux. So, apparently, it’s time to take some shots.

LeBron James opted out of the final two years of his contract on Tuesday to become an unrestricted free agent, but it’s extremely likely that he isn’t going anywhere. Any star player in his prime (see also: Carmelo Anthony) would have done the same in order to sign a longer deal for more guaranteed dollars, and in the end, LeBron may decide to take less than max money in order to provide the franchise with some future financial flexibility to bring in additional talent that would upgrade the roster.

The person behind the billboard, however, probably didn’t take any of this into consideration.

  1. chicagosports2014 - Jun 25, 2014 at 9:27 AM


  2. reesesteel23 - Jun 25, 2014 at 9:27 AM

    Lol now that’s just sad when people are willing to spend their hard earned money to take shots at someone they supposedly don’t like….or whatever the reasoning is…

    • hwatt - Jun 25, 2014 at 10:02 AM

      big time inferiority complex. it’s funny bc nobody actually on the Spurs would probably act like that. sore winner

      • fanofthegame79 - Jun 25, 2014 at 11:09 AM

        Sore winners for sure. I wonder where the “Spurs choked” billboard was last year? How many missed free throws did they have in the final minute of game 6 and 7? Right.

    • calkinsrob - Jun 25, 2014 at 12:52 PM

      cant believe 44 people disagree with your comment. Its pathetic… no its more than pathetic for someone to spend that much money to dis someone for such a silly reason. I love how people complain about these contract situations and act like they wouldnt make any effort to increase their salary. Lebron is the best player in the world BY FAR, and hes probably the 5-7 highest paid player in the league. Would you not want more money if lesser employees were getting paid more?

      And hes probably staying with the heat anyways, which makes this billboard even more retarded.

      • cwilson6843 - Jun 25, 2014 at 1:27 PM

        So who looks bad? I’d say san Antonio for making their tax payers pay for a stupid premature billboard

      • calkinsrob - Jun 25, 2014 at 1:34 PM

        who ever paid for it lol. Oh and BTW I looked it up, I was wrong, lebron is 9th highest paid player.

    • explosionsauce - Jun 25, 2014 at 6:35 PM

      I’m guessing it was a rich someone who didn’t work hard to earn it.

  3. trbowman - Jun 25, 2014 at 9:33 AM

    I just don’t want Lebron to sign with the Lakers. I don’t care about any other team.

  4. trbowman - Jun 25, 2014 at 9:41 AM

    Also Dwayne Wade is fast hitting a T-Mac esque decline, sorry to say.

    Heat have a good thing going with those three still though….. that Spurs team wasn’t to be denied. Good players want to join them on the beaches of Miami.

    • theblackrook - Jun 25, 2014 at 9:48 AM

      The stats in the regular season and playoffs do not support that claim.

  5. infectorman - Jun 25, 2014 at 9:49 AM

    greatest billboard EVEERRRRRR!!!!!!!!!!

    • packergator - Jun 25, 2014 at 3:18 PM

      Made by an ill-informed hypocrite. Was there a billboard after last year’s loss to the Heat?

  6. smackingfools - Jun 25, 2014 at 9:55 AM

    I don’t want him to go to the Lakers, either.

    Signed, a Laker fan.

    • cwilson6843 - Jun 25, 2014 at 5:50 PM

      Boy LeBron going to the lakers is the 2nd greatest thing that can happen to that franchise. #1 being kobe’s retirement

  7. bucrightoff - Jun 25, 2014 at 10:08 AM

    The billboard doesn’t have to have anything to do with him opting out now, or do we forget LeBron fled Cleveland not even 4 years ago? San Antonio’s Big 3 have only ever played for the Spurs. Miami’s has not. SImple as that.

    • cwilson6843 - Jun 25, 2014 at 1:48 PM

      Who cares. Sports is about competition and winning. Nothing to do with loyalty what so ever. Why be loyal tossomeone who’s not loyal to you? Actually LeBron is a grown man, what gives any of you the right to dictate where he works? You telling me if you worked for an independent company, you wouldn’t go elsewhere if offered more success. Most of you talk pure ignorance. Let’s get a grip and remember this is just basketball. These guys are not dying for our country. I barely get on here anymore cuz you guys killed it for me. Yall don’t debate, barely any of you have any facts, and most of your opinions are don’t make sense…just a bunch of biased opinions blinded by hate

      • bucrightoff - Jun 25, 2014 at 2:04 PM

        How long have you followed sports? Seriously? You do know sports fans are unquestionably the most irrational, emotion based people on earth right? Is this now suprises and bothers you? Ok then…

      • cwilson6843 - Jun 25, 2014 at 2:38 PM

        No its not new to me at all. Just like lebron leaving the cavs is old news but people still bring it up. Difference is my point is worth the debate. But I guess my opinion strikes reality for some of the people on here. Which is probably why no one wants to debate about it besides “That’s old news”

      • raidmagic - Jun 25, 2014 at 3:38 PM

        How can you possibly say “how can you be loyal to someone that isn’t loyal to you”?

        Lebron had Cleveland by the nuts they did everything he asked them to do and Howard had Orlando in the same spot. Those franchises did everything to make them happy even bringing in guys they knew weren’t right but that is what the star players wanted. Either of those guys asked and received even as far as good (great in the case of Van Gundy) coaches getting fired. These guys sure as hell owe those franchises some loyalty. But no, it’s ok for that player to go seek what makes him happy while leaving the franchise in the dumps.

      • cwilson6843 - Jun 25, 2014 at 4:17 PM

        Raidmagic I totally disagree. Lebron gave the cavs 7 years to build a team. It takes nomore than 3 yeara to build a team… lebron brought Cleveland something called publicity. Made them more money they could deal with and still couldn’t get a quality player besides mo williams. The only people to blame for bron leaving is the front office. Bron gave it all especially cuz he was playing for his home. But winning is the goal.. not loyalty

    • packergator - Jun 25, 2014 at 3:25 PM

      Your point being?

  8. reesesteel23 - Jun 25, 2014 at 10:12 AM

    Look Laker fans. LOL. Trust me. LA is wayyyyy down his list. You do not have to worry. I promise you.

  9. chicitybulls - Jun 25, 2014 at 10:31 AM

    Another pbt writer defending LeBron. Also, the sky is blue. What else is new?

    • SBoy - Jun 25, 2014 at 10:43 AM

      Yep, at least acknowledge the King abdicating his throne in Cleveland and why it doesn’t apply…

      Mild mannered, not flashy Tim Duncan, arguably the best power forward of all time, who has taken much more of pay cut that the often talked about big three, deserves some post championship love…

      PBT and whoever publishes it makes it more of a “shot” than if they just left it for the locals to enjoy… But I guess desire for clicks trumps their LBJ love.

      • norcalkingsfan - Jun 25, 2014 at 10:59 AM

        Abdicating is a great word, and well used in this comment.

        That is all.

      • bkbell3 - Jun 25, 2014 at 7:35 PM

        sboy, Duncan didn’t take any pay cuts in his PRIME and you can’t tell me duncan and dirk won’t have no show jobs with their teams for life to shake hands and bs with people? It cracks me up when people think millionaires with short careers should give billionaires discounts when owners own teams and make profit for decades then they sell the team for hundreds of millions in profit.smh

    • norcalkingsfan - Jun 25, 2014 at 10:51 AM

      The author never thought this might be referring to when Lebron JUMPED SHIP from Cleveland to Miami?

      He opted out two days ago. That billboard was not thought of, designed, bid on, printed, transported, and then hung in less than two days.

      To be fair, it’s hard to think of simple concepts like this when your mouth is suction cupped to Lebron’s nuts. Step your game up PBT.

    • azarkhan - Jun 25, 2014 at 10:56 AM

      Did Popovich pay for the billboard? No. Then why is his picture attached to this article?

    • packergator - Jun 25, 2014 at 3:23 PM

      Gotta negate the bitter trolling here somehow.

  10. chris3141084 - Jun 25, 2014 at 10:45 AM

    How’d loyalty treat the players on the 25 other teams in the league over the past 20 some odd years?

    • norcalkingsfan - Jun 25, 2014 at 10:55 AM

      There are 30 teams in the league, and neither Tim nor Lebron were in the league 20 years ago.

      Go back to bed.

      • chris3141084 - Jun 25, 2014 at 11:09 AM

        You OBVIOUSLY missed the point, WAKE UP drink some coffee. There have been only 8 teams that have won championships over the past 30 years and only 6 in the last 15 years. So if you didn’t get drafted by one of those teams, you should just resign your fate and realize you’ll never win. Loyalty doesn’t matter if you don’t have a TEAM and a specific team I might add.

      • bkbell3 - Jun 25, 2014 at 7:47 PM

        Loyalty goes both ways and when a team is done with you they will trade you or cut you. Ask the Dallas championship team how that loyalty worked for them, after they won Cuban wanted them to sign one year contracts so he could once again chase shinny objects. How did that work out for Terry and Tyson and the rest and how did that work out for Cuban? These Billionairs aren’t shy about strong arming tax payers into spending hundreds of millions of tax dollars to build them a “factory” ie. a stadium for their company to work out of and threaten to move the team if they don’t.

  11. norcalkingsfan - Jun 25, 2014 at 10:56 AM

    How about loyalty TO royalty?

    LET’S GO KINGS!!!!!!!

  12. luz56 - Jun 25, 2014 at 10:56 AM

    Would love to see him take his talents either to Cleveland or LA Clippers

    • raygutierrez2000 - Jun 25, 2014 at 4:26 PM

      That is such a dumb statement

  13. cantonbound13 - Jun 25, 2014 at 11:01 AM

    Not 2, not 3, not 4, not 5…. Hahaha! LeGina, the “Heatles” & their fans are such a joke!

    • kinggw - Jun 25, 2014 at 11:13 AM

      Call us when the Knicks get to 3.

      • byrdstheword82 - Jun 25, 2014 at 11:16 AM

        3 can you let us know when they make it to 1?

      • Kevin S. - Jun 25, 2014 at 12:42 PM

        Nah, they have two in their sixty-eight year history, or as many as LeBron has in the last three years. Yet their fans somehow seem to think that the Knick brand is a lure for free agents.

    • byrdstheword82 - Jun 25, 2014 at 11:15 AM

      Here you go, and your team has won how many championships?…..I’ll wait.

    • packergator - Jun 25, 2014 at 3:21 PM

      Because no message board about the Heat losing would be complete without some pathetic bitterness out of you, cantonbound.

      • bkbell3 - Jun 25, 2014 at 7:50 PM


  14. neelymessier - Jun 25, 2014 at 12:13 PM

    The Heat’s big three make about 53 million a year. The Spurs big three makes about 23 million a year. Now Duncan may opt out of 10 mil, for two years at 8 mil, in order to hold on to Diaw.

    No wonder the Spurs bench is by far the best in the league.

    • daddyb1gdrawz - Jun 25, 2014 at 12:57 PM

      Sooooo…. Duncan didnt opt out. What now? As I see it Miami 1 San Antonio 1.

  15. antistratfordian - Jun 25, 2014 at 2:26 PM

    People don’t get it. There’s a reason why they say, “there is no such thing as bad publicity.” When you go this far out of your way to attack a pop-culture icon you’re only validating their elevated status.

  16. packergator - Jun 25, 2014 at 3:16 PM

    Kind of petty for the great organization they’ve been made out to be.

  17. raygutierrez2000 - Jun 25, 2014 at 4:23 PM

    The city of San Antonio and the rest of the idiots that posted are true morons. Lebron opted out to stay in Miami and take a pay cut along with Wade, and Bosch. This was to make gap room for 2 other major stars to come on board. Now take photos of the trophy because it will belong to the Heat for many years.

    • seansull83 - Jun 26, 2014 at 5:45 PM

      Let me know when LBJ takes a pay cut. He opted out to renegotiate a long term deal, but he isn’t gonna make less. You my friend are the true moron.

  18. ml98 - Jun 25, 2014 at 4:50 PM

    You can’t blame Lebron for wanting more money… the more we get, the more we want – It’s our nature. If you have an opportunity to negotiate your salary and your company can afford to give you more, why wouldn’t you?

Leave Comment

You must be logged in to leave a comment. Not a member? Register now!

Top 10 NBA Player Searches
  1. D. Rose (2551)
  2. K. Irving (2027)
  3. L. James (1868)
  4. K. Bryant (1752)
  5. A. Davis (1729)