Jun 11, 2014, 4:02 PM EDT
Elementary-school students love Michael Jordan, but how do NBA superstars feel about him?
That might determine whether the Charlotte Hornets, the team Jordan owns, take the next step.
Charlotte made a surprising run to the playoffs this season, and the Hornets have a deep and relative young supporting cast around their All-NBA third-team center, Al Jefferson. But Jordan is aiming higher.
“I always thought it was a great destination. I think Big Al (Jefferson) proved you can come here and make a big difference,” Jordan said Monday. “Hopefully we can look at that and attract some other superstar.”
Other superstar? Hopefully, Jordan was referring to himself and not Jefferson. I’m a big fan of Jefferson and his mid-career development, but even the most liberal uses of the term wouldn’t include him.
Anyway, the Hornets will have a hard time luring a superstar for no other reason than than they haven’t shown they can support one. Since Charlotte re-entered the NBA as the Bobcats in 2004-05, only the Kings (edit: and Bucks) have had fewer All-Stars:
Gerald Wallace made the All-Star Game in 2010, but he’s not really a perception changer. I doubt some like, say, Carmelo Anthony would say, “Gerald Wallace really put Charlotte on the map. Now, that’s a destination.”
Jefferson might ultimately help the Hornets land a true star. He made the team better, and Charlotte has no chance of luring a superstar without already winning on the court.
But that still might not be enough.
Jordan is the ultimate draw. As the greatest player in NBA history, he immediately commands respect, even among this generation of players. His ties with Nike could also help make the necessary connections.
The Hornets face an uphill battle to land a superstar, and talking about getting one is easy – every team wants one – but if it’s a challenge Jordan is serious about pursuing, the mission starts with him.
Jul 24, 2014, 1:00 AM EDT
Shannon Brown joins Metta World Peace and Lamar Odom
Jul 24, 2014, 12:01 AM EDT
Allen has already said an MRI comes first
Jul 23, 2014, 10:59 PM EDT
We know how this movie is going to end, Donald Sterling will lose the Clippers, we just don’t know how we will get there yet.
Jul 23, 2014, 9:55 PM EDT
Aminu, who replaces Rashard Lewis, will have player option
Jul 23, 2014, 9:30 PM EDT
Houston’s other second rounder, Alessandro Gentile, to remain in Europe
Jul 23, 2014, 8:40 PM EDT
If you really want something and you can afford it, why not? But Ballmer overpaid big for the Clips.
Jul 23, 2014, 7:49 PM EDT
Does this mean Boston will trade Rajon Rondo?
Jul 23, 2014, 7:12 PM EDT
Sacramento reportedly plans to file waiver claim on Casspi
Jul 23, 2014, 5:38 PM EDT
If Kevin Love goes to Cleveland does that impact Ray Allen’s decision?
Jul 23, 2014, 5:09 PM EDT
Numbers show a substantial increase in popularity.
Jul 23, 2014, 4:25 PM EDT
Exum is a project but he also could be the point guard of the future in Utah.
Jul 23, 2014, 3:40 PM EDT
“I was about to get him kicked out of the camp,” Wade joked.
Jul 23, 2014, 2:56 PM EDT
Good pickup to add some depth at the point, something Dallas needed unless you’re expecting a monster bounce-back season for Raymond Felton.
Jul 23, 2014, 2:09 PM EDT
Is it better than the offer being put together by the Cavaliers?
Jul 23, 2014, 1:30 PM EDT
He was given community services, which he can complete in Dallas where he was traded.
Jul 23, 2014, 12:55 PM EDT
Waiters will continue to be rumored to be available until he proves he can fit in with Kyrie Irving.
Jul 23, 2014, 12:15 PM EDT
Dallas was counting on him for bench depth and now will be looking to replace that help in a depleted market.
Jul 23, 2014, 11:37 AM EDT
Minnesota wants to dump some bad contracts as part of the deal, and Cleveland isn’t taking them.
LeBron James sent cupcakes to Akron neighbors to apologize for commotion caused by his free agent decision
Jul 23, 2014, 11:01 AM EDT
People descended upon LeBron’s neighborhood as rumors swirled.
Jul 23, 2014, 10:21 AM EDT
Stackhouse coached against Hollins at adidas Eurocamp in Italy this summer.
- Mavericks signing Al-Farouq Aminu to two-year, minimum salary contract 5
- Report: Ballmer’s $2 billion Clippers offer nearly double what Bank of America valued team at 12
- Report: Jameer Nelson near $2.7 million deal to join Dallas Mavericks 13
- Report: Mavericks void Rashard Lewis’ contract after it’s discovered he needs knee surgery 10
- Report: Sixers, Nuggets or Celtics could become third team in Kevin Love trade to Cavaliers 48
- Five biggest surprises from Summer League 13
- Justin Bieber and Kevin Durant share brunch (photo) 22
- Clippers CEO: If Sterling remains owner then Doc Rivers, players, sponsors all ready to bolt 61