Jun 11, 2014, 4:02 PM EDT
Elementary-school students love Michael Jordan, but how do NBA superstars feel about him?
That might determine whether the Charlotte Hornets, the team Jordan owns, take the next step.
Charlotte made a surprising run to the playoffs this season, and the Hornets have a deep and relative young supporting cast around their All-NBA third-team center, Al Jefferson. But Jordan is aiming higher.
“I always thought it was a great destination. I think Big Al (Jefferson) proved you can come here and make a big difference,” Jordan said Monday. “Hopefully we can look at that and attract some other superstar.”
Other superstar? Hopefully, Jordan was referring to himself and not Jefferson. I’m a big fan of Jefferson and his mid-career development, but even the most liberal uses of the term wouldn’t include him.
Anyway, the Hornets will have a hard time luring a superstar for no other reason than than they haven’t shown they can support one. Since Charlotte re-entered the NBA as the Bobcats in 2004-05, only the Kings (edit: and Bucks) have had fewer All-Stars:
Gerald Wallace made the All-Star Game in 2010, but he’s not really a perception changer. I doubt some like, say, Carmelo Anthony would say, “Gerald Wallace really put Charlotte on the map. Now, that’s a destination.”
Jefferson might ultimately help the Hornets land a true star. He made the team better, and Charlotte has no chance of luring a superstar without already winning on the court.
But that still might not be enough.
Jordan is the ultimate draw. As the greatest player in NBA history, he immediately commands respect, even among this generation of players. His ties with Nike could also help make the necessary connections.
The Hornets face an uphill battle to land a superstar, and talking about getting one is easy – every team wants one – but if it’s a challenge Jordan is serious about pursuing, the mission starts with him.
Mar 27, 2015, 8:30 AM EDT
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Mar 27, 2015, 8:00 AM EDT
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Mar 27, 2015, 1:08 AM EDT
Stoudemire can give a team 15 minutes a night off the bench of quality play.
Mar 27, 2015, 12:05 AM EDT
Dangerous play from Scola.
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A day later the league says Andrew Wiggins was fouled, but the officials let it go at the time.
Mar 26, 2015, 10:00 PM EDT
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Mar 26, 2015, 9:00 PM EDT
Speights said the Warriors knew the Wizards would quit after Golden State beat them recently, and Washington’s coach responds.
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Brooklyn is a half-game out of the eighth and final playoff spot in the East.
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Mar 26, 2015, 6:26 PM EDT
The NBA is the only major sports league featured.
Mar 26, 2015, 5:30 PM EDT
Mutombo had previously denied it.
Mar 26, 2015, 4:45 PM EDT
The Wizards have become stagnant in recent weeks.
Mar 26, 2015, 3:59 PM EDT
Woodson is an assistant with the Clippers now.
Mar 26, 2015, 3:15 PM EDT
Mar 26, 2015, 2:30 PM EDT
Timofey Mozgov in a backward jersey? Timofey Mozgov in a backward jersey
Mar 26, 2015, 1:45 PM EDT
Houston own’s Llull’s draft rights
Mar 26, 2015, 1:06 PM EDT
Jazz center makes it look easy
Mar 26, 2015, 12:13 PM EDT
Thunder guard again confrontational in post-game interview
Mar 26, 2015, 11:37 AM EDT
Jazz guard just suddenly went down
Mar 26, 2015, 11:02 AM EDT
Spurs big man apparently earned $100 by making 3-pointer against Thunder
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