Skip to content

Michael Jordan hopes Hornets can land a superstar

Jun 11, 2014, 4:02 PM EDT

Michael Jordan Michael Jordan

Elementary-school students love Michael Jordan, but how do NBA superstars feel about him?

That might determine whether the Charlotte Hornets, the team Jordan owns, take the next step.

Charlotte made a surprising run to the playoffs this season, and the Hornets have a deep and relative young supporting cast around their All-NBA third-team center, Al Jefferson. But Jordan is aiming higher.

Jordan, via Rick Bonnell of The Charlotte Observer:

“I always thought it was a great destination. I think Big Al (Jefferson) proved you can come here and make a big difference,” Jordan said Monday. “Hopefully we can look at that and attract some other superstar.”

Other superstar? Hopefully, Jordan was referring to himself and not Jefferson. I’m a big fan of Jefferson and his mid-career development, but even the most liberal uses of the term wouldn’t include him.

Anyway, the Hornets will have a hard time luring a superstar for no other reason than than they haven’t shown they can support one. Since Charlotte re-entered the NBA as the Bobcats in 2004-05, only the Kings (edit: and Bucks) have had fewer All-Stars:

image

Gerald Wallace made the All-Star Game in 2010, but he’s not really a perception changer. I doubt some like, say, Carmelo Anthony would say, “Gerald Wallace really put Charlotte on the map. Now, that’s a destination.”

Jefferson might ultimately help the Hornets land a true star. He made the team better, and Charlotte has no chance of luring a superstar without already winning on the court.

But that still might not be enough.

Jordan is the ultimate draw. As the greatest player in NBA history, he immediately commands respect, even among this generation of players. His ties with Nike could also help make the necessary connections.

The Hornets face an uphill battle to land a superstar, and talking about getting one is easy – every team wants one – but if it’s a challenge Jordan is serious about pursuing, the mission starts with him.

Latest Posts
  1. Bradley Beal waves goodbye to Kyle Lowry after Lowry fouls out of Game 1 (VIDEO)

    Apr 18, 2015, 5:00 PM EDT

    Bradley Beal AP

    The basketball was ugly, but this still may be a very competitive series.

  2. Raptors GM Masai Ujiri on Wizards’ Paul Pierce: “We don’t give a sh-t about ‘It'”

    Apr 18, 2015, 1:18 PM EDT

    Masai Ujiri AP

    Ujiri cusses at a playoff pep rally for the second straight year.

  3. PBT First Round Playoff Previews: Los Angeles Clippers vs. San Antonio Spurs

    Apr 18, 2015, 9:30 AM EDT

    Los Angeles Clippers v San Antonio Spurs Getty Images

    How do you feel about a lot of hack-a-Jordan for six or seven games?

  4. Why the 2015 NBA playoffs feel wide open – but probably shouldn’t

    Apr 18, 2015, 8:00 AM EDT

    Golden State Warriors v San Antonio Spurs Getty Images

    With most 2014 conference-finalists eliminated, Warriors are clear favorite

  5. PBT Extra: Houston, Dallas simply do not like each other

    Apr 18, 2015, 12:30 AM EDT

    Dallas Mavericks v Houston Rockets Getty Images

    Their rivalry goes back until the Dwight Howard free agent recruitment. If not earlier.

  6. Mavericks owner Mark Cuban: ‘There’s no more predictable team than the Rockets’

    Apr 17, 2015, 10:30 PM EDT

    TechCrunch Disrupt SF 2014 - Day 1 Getty Images

    Cuban also says of Houston: “that’s not a very good team over there.”

  7. PBT staff playoff predictions: Lots of Golden State love from us

    Apr 17, 2015, 7:30 PM EDT

    Draymond Green, LeBron James AP

    Three PBT writers pick the Warrior to beat the Cavaliers in the Finals.

  8. PBT Extra: Injuries make Grizzlies, Trail Blazers series hard to predict

    Apr 17, 2015, 6:45 PM EDT

    Marc Gasol Marc Gasol

    Wesley Matthews. Arron Afflalo. Nicolas Batum. C.J. McCollum. Chris Kaman. Mike Conley. Tony Allen. All injured.

  9. PBT Extra: Will Spurs depth, versatility prove too much for Clippers?

    Apr 17, 2015, 5:15 PM EDT

    San Antonio Spurs v Los Angeles Clippers Getty Images

    I just think Doc Rivers the GM has tied the hands of Doc Rivers the coach too much — the Spurs versatility and depth gives Gregg Popovich more options.

  10. PBT Extra: Anthony Davis, Pelicans made playoffs. Will they get a fifth game vs. Warriors?

    Apr 17, 2015, 3:59 PM EDT

    Golden State Warriors v New Orleans Pelicans Getty Images

    It’s great to see Anthony Davis on the playoff stage for the first time. Even if it doesn’t last long.

Featured video

Can Boston put a scare in Cleveland?
Top 10 NBA Player Searches
  1. K. Durant (5862)
  2. C. Parsons (5740)
  3. L. James (5580)
  4. D. Rose (5350)
  5. P. George (5184)
  1. M. Conley (5015)
  2. R. Westbrook (4826)
  3. S. Curry (4798)
  4. K. Bryant (4727)
  5. T. Splitter (4490)