Skip to content

LeBron James becomes Obamacare pitchman

Mar 14, 2014, 10:00 AM EDT

President Obama has ramped up his efforts to promote the Affordable Care Act, even appearing on “Between Two Ferns” with Zach Galifianakis.

With only mild offense intended for Galifianakis (in the spirit of his episode with the president), Obama has enlisted a much bigger celebrity to help with the cause – LeBron James.

In the 30-second spot above, LeBron straightforwardly encourages viewers to sign up at HealthCare.gov.

It’s certainly a political statement in an era where most athletes follow Michael Jordan’s lead and avoid those in order to protect their endorsements. LeBron, via Ethan Skolnick of Bleacher Report:

“I mean, I can’t worry about that,” James said. “Especially who I am. I mean, I know that everything that I do is going to be bigger than what it should be or blown out of proportion. But what I believe in and the people that I support is what it’s all about. So I can sleep comfortably at night.”

“I know that everything that I do is going to be bigger than what it should be or blown out of proportion.” I think that’s what Obama is counting on.

Latest Posts
  1. Pelicans’ Tyreke Evans leaves Game 1 with knee injury, MRI Sunday

    Apr 19, 2015, 9:30 AM EDT

    New Orleans Pelicans v Golden State Warriors - Game One Getty Images

    He said after the game he felt a pop in his knee. That’s bad.

  2. James Harden and Dwight Howard show Mavericks what they’re missing in Rockets’ Game 1 win

    Apr 19, 2015, 12:45 AM EDT

    Dallas Mavericks v Houston Rockets - Game One Getty Images

    Houston outscores Dallas by 14 in 10 minutes with Howard and Harden, get outscored by four otherwise in 118-108 win

  3. Dwyane Wade says he won’t opt out of current deal to become a free agent this summer

    Apr 18, 2015, 11:30 PM EDT

    Dwyane Wade AP

    Wade has the ability to hit free agency, but is choosing to stay in Miami for at least one more season.

  4. Bradley Beal waves goodbye to Kyle Lowry after Lowry fouls out of Game 1 (VIDEO)

    Apr 18, 2015, 5:00 PM EDT

    Bradley Beal AP

    The basketball was ugly, but this still may be a very competitive series.

  5. Raptors GM Masai Ujiri on Wizards’ Paul Pierce: “We don’t give a sh-t about ‘It'”

    Apr 18, 2015, 1:18 PM EDT

    Masai Ujiri AP

    Ujiri cusses at a playoff pep rally for the second straight year.

  6. PBT First Round Playoff Previews: Los Angeles Clippers vs. San Antonio Spurs

    Apr 18, 2015, 9:30 AM EDT

    Los Angeles Clippers v San Antonio Spurs Getty Images

    How do you feel about a lot of hack-a-Jordan for six or seven games?

  7. Why the 2015 NBA playoffs feel wide open – but probably shouldn’t

    Apr 18, 2015, 8:00 AM EDT

    Golden State Warriors v San Antonio Spurs Getty Images

    With most 2014 conference-finalists eliminated, Warriors are clear favorite

  8. PBT Extra: Houston, Dallas simply do not like each other

    Apr 18, 2015, 12:30 AM EDT

    Dallas Mavericks v Houston Rockets Getty Images

    Their rivalry goes back until the Dwight Howard free agent recruitment. If not earlier.

  9. Mavericks owner Mark Cuban: ‘There’s no more predictable team than the Rockets’

    Apr 17, 2015, 10:30 PM EDT

    TechCrunch Disrupt SF 2014 - Day 1 Getty Images

    Cuban also says of Houston: “that’s not a very good team over there.”

Featured video

Can Boston put a scare in Cleveland?
Top 10 NBA Player Searches
  1. K. Durant (5473)
  2. C. Parsons (5374)
  3. D. Rose (5343)
  4. P. George (4976)
  5. M. Conley (4899)
  1. L. James (4891)
  2. S. Curry (4527)
  3. K. Bryant (4488)
  4. D. Howard (4430)
  5. R. Westbrook (4394)