Jan 27, 2014, 8:44 PM EDT
The sleeved jerseys the NBA rolled out last season and has expanded the use of this year have gotten a mixed reaction from players and fans alike.
The vote that counts, however, is the one made with dollars spent on them by the fans, and that’s why we saw all 10 teams that played on Christmas Day wearing them, and it’s why the decision was made to go with the sleeves for the All-Star game in New Orleans this season.
The league is a business, but it isn’t one that will sacrifice on-court product for a short-term money grab. So, if over time a majority of players express their unhappiness with the sleeves, the NBA might listen.
“We don’t have any intention to do anything that is going to compromise the play on the court or that the players are against doing,” Sal LaRocca, the NBA’s executive vice president of global merchandising said. …
In any case, LaRocca said plans for next year’s Christmas Day uniforms and the 2015 All-Star Game already are being discussed. If the All-Stars make it clear they don’t like the look or feel of this year’s uniforms, the league will respond accordingly.
“If the feedback is that the players don’t want to wear them, we won’t,” LaRocca said. “We are 50-50 partners with the players in everything we do.”
Here’s the thing: The players are making just as much money as the league is off of these and all other jersey sales. It’s a 50-50 revenue split in this area, so despite certain players expressing their unhappiness with (or blaming substandard shooting performances on) the sleeves, if fans continue to buy them in volumes that exceed expectations, the jerseys and their sleeves are likely to be here to stay.
Aug 31, 2015, 9:30 AM EDT
Utah now has 20 players
Aug 31, 2015, 8:30 AM EDT
This would have been fun to attend.
Aug 31, 2015, 8:00 AM EDT
He’s a long shot to make a roster.
Aug 30, 2015, 10:16 PM EDT
Al-Farouq Aminu is headed back to the Olympics.
Aug 30, 2015, 9:39 PM EDT
There is no signed deal yet.
Aug 30, 2015, 9:02 PM EDT
Shaq said Phil Jackson was fair with them.
Aug 30, 2015, 6:30 PM EDT
We’ll all look back at the McCallum trade and say “it’s the Spurs doing Spurs things again.”
Aug 30, 2015, 5:00 PM EDT
He will be missed.
Aug 30, 2015, 3:30 PM EDT
Can Johnson take on the backup point guard role if Chalmers was moved?
Aug 30, 2015, 2:00 PM EDT
“You’re talking about being a fiscally responsible person, I am. That’s precisely why I did this.” —Scott Walker
Aug 30, 2015, 12:31 PM EDT
Aug 30, 2015, 11:00 AM EDT
First Cam Newton, now Usain Bolt.
Aug 30, 2015, 9:30 AM EDT
He may start at the four for Charlotte this year.
Aug 30, 2015, 8:00 AM EDT
Cherry played for the Spurs’ Summer League team.
Aug 29, 2015, 11:00 PM EDT
Unfortunately, neither of them can defend anyone.
Aug 29, 2015, 9:30 PM EDT
Claver played two-plus seasons with the Blazers.
Aug 29, 2015, 8:00 PM EDT
The block happened in the Seattle Pro-Am game.
Aug 29, 2015, 6:30 PM EDT
All in one 15-minute video.
Aug 29, 2015, 5:00 PM EDT
If he develops a consistent three-point shot, it’s over.
Aug 29, 2015, 3:30 PM EDT
Bargnani is playing for the Italian national team.
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