Skip to content

Looking back, Stern says “Malice in the Palace” was hardest thing he faced

Nov 11, 2013, 5:19 PM EDT

ron-artest-at-the-malice-in-the-palace AP

David Stern has seen a lot in 30 years as NBA Commissioner. Remember two years before he took over NBA Finals games were recorded then shown after your local news at night. NBA playoff games were tape delayed up through 1986.

Now franchise valuations are way up, the NBA is a billion dollar business and Stern helped market and guide that. He is deservedly going to get a lot of accolades over the next four months.

But it wasn’t all rainbows and puppies — there were some hard times. Stern was on the John Feinstein Show on CBSSports Radio and talked about those dark days and what was the darkest of them. (hat tip and translation courtesy Eye on Basketball):

“Whether it’s Tim Donaghy, whether it’s Magic Johnson being HIV positive, or Ron Artest going into the stands, or Latrell Sprewell deciding it would be a good idea to strangle his coach or Gilbert Arenas bringing a gun into the locker room, I see that as, those crises have to be managed.”

Which one was toughest?

“Each one kept my up in its own way,” Stern said. “But the brawl that happened between the Pistons and the Pacers provided much of the media in the course of that weekend to use the words ‘thugs’ and ‘punks’ with respect to all of our players which to me is freighted with respect to what they’re really saying and brought up visions of the way the media treated us a decade or more earlier.”

It shouldn’t be a surprise that the marketing guru, the guy most concerned about the NBA brand, found that the most troubling times. Pacers players went into the stands to fight Pistons fans. It was a terrible black eye for the league — players fighting fans. As he said, it gave an avenue for those who hate the NBA and their players, whatever their reason, to go on the attack. To paint all the players with a broad brush.

Spreewell and Arenas, those are workplace issues (you can’t bring a gun into your office, Arenas can’t into a locker room). Magic’s HIV ended up with him helping change perceptions about the disease.

But there was no good out of the Malice in the Palace. It was just a mess.

Latest Posts
  1. Bucks sign Micheal Eric

    Sep 17, 2014, 11:15 PM EDT

    NCAA Basketball Tournament - South Florida v Temple Getty Images

    Milwaukee will likely waive former Temple center before season

  2. Kings give Ryan Hollins fully guaranteed one-year contract

    Sep 17, 2014, 10:15 PM EDT

    New Orleans Pelicans v Los Angeles Clippers New Orleans Pelicans v Los Angeles Clippers

    Clippers rushed to upgrade from Hollins as backup center, the role Hollins will likely hold in Sacramento

  3. Knicks sign Orlando Sanchez

    Sep 17, 2014, 9:25 PM EDT

    Providence v St. John's Providence v St. John's

    Sanchez played for St. John’s, Dominican Republic national team

  4. Omer Asik wants to just defend, rebound. Which is just fine with Anthony Davis.

    Sep 17, 2014, 7:35 PM EDT

    New Orleans Hornets v Houston Rockets Getty Images

    Asik and Davis could be one of the NBA’s best defensive front lines.

  5. Nets sign Hamady Ndiaye to compete for third-center job

    Sep 17, 2014, 6:48 PM EDT

    2012 Sacramento Kings Media Day 2012 Sacramento Kings Media Day

    Brooklyn needs someone behind Brook Lopez and Mason Plumlee

  6. Nuggets J.J. Hickson suspended five games for violation of NBA drug policy

    Sep 17, 2014, 4:12 PM EDT

    Denver Nuggets v Utah Jazz Getty Images

    Five games is the standard marijuana suspension, and you have to test positive three separate times to earn it.

  7. Brandon Jennings says he added 25 pounds for this season

    Sep 17, 2014, 3:26 PM EDT

    Brandon Jennings AP

    Jennings only shot 52 percent around the rim last year, maybe the muscle helps. Maybe.

  8. Chris Bosh was guest DJ on “Ellen”

    Sep 17, 2014, 2:55 PM EDT

    Chris Bosh Chris Bosh

    Chris Bosh is taller than Ellen DeGeneres, which leads to much humor. I guess.

  9. Mike Miller knows in Cleveland his role will shrink. He’s good with that.

    Sep 17, 2014, 1:59 PM EDT

    Mike Miller Mike Miller

    His veteran, playoff-tested presence will be big on this team.

  10. Timberwolves to open camp with Andrew Wiggins vs. Zach LaVine dunk contest

    Sep 17, 2014, 1:19 PM EDT

    Andrew Wiggins AP

    This is all we want to see out of the Timberwolves anyway.

  11. Tim Hardaway Jr. focuses on defensive improvement for Knicks

    Sep 17, 2014, 11:44 AM EDT

    Tim Hardaway Jr AP

    There’s a lot of room for improvement, let’s just say.

  12. LeBron James on Kyrie Irving: “I believe Kyrie can be the best point guard in the league.”

    Sep 17, 2014, 11:05 AM EDT

    2014 FIBA Basketball World Cup - Day Fourteen Getty Images

    Kyrie is going to have to adjust to a different role on the Cavs, but if he does watch out.

  13. ProBasketballTalk 2014-15 Preview: Boston Celtics

    Sep 17, 2014, 10:00 AM EDT

    Rajon Rondo Rajon Rondo

    Rajon Rondo looms over everything – on and off the court

Featured video

What players stood out at World Cup?
Top 10 NBA Player Searches
  1. D. Rose (3178)
  2. L. James (2507)
  3. K. Irving (2381)
  4. D. Ferry (2275)
  5. J. Valanciunas (2239)
  1. K. Bryant (2159)
  2. R. Rondo (1932)
  3. R. Gay (1833)
  4. N. Batum (1798)
  5. P. George (1775)