Nov 11, 2013, 5:19 PM EDT
David Stern has seen a lot in 30 years as NBA Commissioner. Remember two years before he took over NBA Finals games were recorded then shown after your local news at night. NBA playoff games were tape delayed up through 1986.
Now franchise valuations are way up, the NBA is a billion dollar business and Stern helped market and guide that. He is deservedly going to get a lot of accolades over the next four months.
But it wasn’t all rainbows and puppies — there were some hard times. Stern was on the John Feinstein Show on CBSSports Radio and talked about those dark days and what was the darkest of them. (hat tip and translation courtesy Eye on Basketball):
“Whether it’s Tim Donaghy, whether it’s Magic Johnson being HIV positive, or Ron Artest going into the stands, or Latrell Sprewell deciding it would be a good idea to strangle his coach or Gilbert Arenas bringing a gun into the locker room, I see that as, those crises have to be managed.”
Which one was toughest?
“Each one kept my up in its own way,” Stern said. “But the brawl that happened between the Pistons and the Pacers provided much of the media in the course of that weekend to use the words ‘thugs’ and ‘punks’ with respect to all of our players which to me is freighted with respect to what they’re really saying and brought up visions of the way the media treated us a decade or more earlier.”
It shouldn’t be a surprise that the marketing guru, the guy most concerned about the NBA brand, found that the most troubling times. Pacers players went into the stands to fight Pistons fans. It was a terrible black eye for the league — players fighting fans. As he said, it gave an avenue for those who hate the NBA and their players, whatever their reason, to go on the attack. To paint all the players with a broad brush.
Spreewell and Arenas, those are workplace issues (you can’t bring a gun into your office, Arenas can’t into a locker room). Magic’s HIV ended up with him helping change perceptions about the disease.
But there was no good out of the Malice in the Palace. It was just a mess.
Jul 30, 2014, 1:30 AM EDT
Cavaliers guard says initial response stemmed from his straightforward approach, confidence
Jul 30, 2014, 12:30 AM EDT
Collective Bargaining Agreement limits offseason charity games to United States and Canada
Jul 29, 2014, 11:33 PM EDT
Union voted in Michele Roberts instead
Jul 29, 2014, 10:33 PM EDT
Popovich signed contract extension with Spurs this offseason
Jul 29, 2014, 9:44 PM EDT
“That 2010 team was one of the best experiences I’ve ever had. I think we have a team that’s even better.” —Kevin Durant
Jul 29, 2014, 8:50 PM EDT
Orlando reportedly plans to send former Pistons point guard to D-League
Kevin Durant knows you’re talking about his free agency but isn’t giving many clues. He liked what LeBron did.
Jul 29, 2014, 7:51 PM EDT
“I just tell everybody that I’m here in Oklahoma City, I love it here. Who knows what will happen.” —Kevin Durant on his 2016 free agency.
Jul 29, 2014, 7:11 PM EDT
Bledsoe reportedly resents how differently Pistons, Jazz and Rockets treated their restricted free agents
Jul 29, 2014, 6:22 PM EDT
CSKA-Moscow wants to poach Scott from Atlanta Hawks
Jul 29, 2014, 5:37 PM EDT
Johnson gets NBA contract after eventful summer league
Jul 29, 2014, 4:55 PM EDT
I’m not sure Love is taking advice from Minnesota right now
Jul 29, 2014, 4:11 PM EDT
Lakers introduce Scott as new coach in press conference
Jul 29, 2014, 3:24 PM EDT
Rose said he was disappointed but he understands ‘Melo’s decision.
Jul 29, 2014, 2:22 PM EDT
Want to see LeBron strip down to his underwear?
Jul 29, 2014, 1:44 PM EDT
Lakers guard confirms he’s planning on retirement
Jul 29, 2014, 1:11 PM EDT
Donald Sterling isn’t going away, but he’s pretty much done as the Clippers owner now.
Jul 29, 2014, 12:28 PM EDT
Yes, you read that headline correctly
Jul 29, 2014, 12:22 PM EDT
The question with Cousins is never talent, but his maturity seems to be there.
Jul 29, 2014, 11:44 AM EDT
Jason Kidd or Byron Scott could hire former Seattle SuperSonic
Jul 29, 2014, 11:11 AM EDT
Irving wouldn’t get full 30 percent of adjusted salary cap by triggering Derrick Rose rule
- Durant says 2014 USA team better than 2010 version that won gold 4
- Kevin Durant knows you’re talking about his free agency but isn’t giving many clues. He liked what LeBron did. 16
- Byron Scott makes ridiculous optimism sound reasonable 40
- Derrick Rose told Carmelo Anthony that if he came to Chicago “the game would be easy” 40
- LeBron James strips on stage, throws clothes into crowd (video) 23
- Is DeMarcus Cousins the big man Team USA can lean on? 19
- Lakers make it official — finally — and hire Byron Scott as head coach 13
- Derrick Rose: “I’ve become a smarter player, but I’m mad it took me seven years to learn it.” 29