Skip to content

Why so many coaching changes? Well, money for one.

Sep 18, 2013, 3:45 PM EST

New Boston Celtics Head Coach Stevens smiles during a news conference at the Celtics training center in Waltham Reuters

There are nine first-time NBA coaches taking over teams this season. Nine. There were four other coaches who moved around on the carousel (Mike Brown, Mo Cheeks, Doc Rivers and Larry Drew). But by and large when teams decided to make a change this year they went with the new guy.

Fans often like that — “hey, we went with new blood rather than recycling somebody else’s problem.” Teams sell this and how they got the smart young guy who is the next big thing, but there is another motive here.

Money. It’s always about the money.

Check out this quote from a coach that NBA.com’s Steve Aschenburner got at the two-day annual coaches meetings in Chicago.

Or as one NBA coach put it this week, “Part of the lockout talk back [in 2011] was, ‘If you’re losing money, why don’t you stop paying the coaches so much?’ Some of these guys were going to require big bucks to get re-signed. If you’re a team that’s rebuilding, why pay big bucks to a coach for that?”

Boston’s GM Danny Ainge has sold how he wanted to keep Doc Rivers and that Rivers leaving for the Los Angeles Clippers wasn’t mutual (something Rivers denies), but look at it this way: Rivers made $7 million last season with the Celtics and had years left on his deal, Brad Stevens will make less than half that. Memphis, Denver, Philadelphia and others saved money on coaches as well.

Look at all the new coaches this season and you could argue money at least influenced the decision in a lot of cases. That list of the nine new ones is: Stevens (Boston), Mike Budenholzer (Atlanta), Steve Clifford (Charlotte), Dave Joerger (Memphis), Brett Brown (Philadelphia), Brian Shaw (Denver), Jeff Hornacek (Phoenix) and Mike Malone (Sacramento).

Not every team made a move just for money, in some case the change was coming anyway and teams are now paying a couple coaches. In limited cases teams are paying more — such as the Clippers, it’s costing them extra as they are paying Rivers $7 million a year to get Blake Griffin and DeAndre Jordan to make the right defensive rotation.

Remember, the NBA is a business. An entertainment business where we prefer to focus on the entertainment, but it’s a business first and foremost. And just like any business, the guys running the show are looking for ways to cut a few corners without hurting the product.

Latest Posts
  1. Bucks sign Jorge Gutierrez to 10-day contract

    Jan 28, 2015, 5:30 PM EST

    Jason Kidd AP

    Larry Sanders’ suspension allows Milwaukee to add 16th player

  2. Tayshaun Prince: “Obviously I want to be in a winning situation”

    Jan 28, 2015, 4:45 PM EST

    Boston Celtics v Denver Nuggets Getty Images

    He is likely bought out if the Celtics can’t find a trade partner.

  3. Nets doctor expects Mirza Teletovic to make full recovery

    Jan 28, 2015, 1:55 PM EST

    Washington Wizards v Brooklyn Nets Getty Images

    Teletovic being released from hospital today

  4. Phil Jackson once admitted championship Knicks deflated balls

    Jan 28, 2015, 1:17 PM EST

    Jackson AP

    Jackson said breaking rule gave New York an edge due to team’s style of play

  5. Kevin Durant out against Knicks

    Jan 28, 2015, 12:42 PM EST

    Oklahoma City Thunder v New York Knicks Getty Images

    Thunder remain heavy favorites

  6. Report: Terrence Ross riding bench in Toronto but will not be traded

    Jan 28, 2015, 12:05 PM EST

    Philadelphia 76ers V Toronto Raptors Getty Images

    The Raptors are trying to be patient and tap into his potential.

  7. Nikola Mirotic’s unique style rewarding Bulls for waiting on him

    Jan 28, 2015, 11:17 AM EST

    Chicago Bulls V San Antonio Spurs Getty Images

    Mirotic, drafted in 2011, is a darkhorse challenger to Andrew Wiggins for Rookie of the Year

  8. Report: Executives have proposed moving up NBA trade deadline

    Jan 28, 2015, 9:59 AM EST

    Dallas Mavericks v New Orleans Pelicans Getty Images

    It probably would matter less than before, but why change the date?

  9. Report: Potential first rounder Robert Upshaw could sign in D-League after Washington dismissal

    Jan 28, 2015, 9:22 AM EST

    Robert Upshaw, Gary Payton II AP

    Upshaw reportedly failed multiple drug tests at Washington and Fresno State

  10. Stephen Curry had a great passing night (VIDEO)

    Jan 28, 2015, 8:30 AM EST

    Chicago Bulls v Golden State Warriors Getty Images

    He can do more than just shoot the rock.

  11. Report: Bucks to sign Kenyon Martin through end of season

    Jan 28, 2015, 8:00 AM EST

    Kenyon Martin, Chris Bosh AP

    They like his veteran leadership on a young team.

  12. Report: Pistons looking into Norris Cole trade

    Jan 27, 2015, 11:33 PM EST

    Miami Heat v Detroit Pistons Getty Images

    Hornets also reportedly had interest in Heat point guard

Featured video

Stephen Curry leads NBA MVP race mid-season
Top 10 NBA Player Searches
  1. K. Bryant (8013)
  2. H. Whiteside (7442)
  3. R. Rubio (7100)
  4. N. Batum (6749)
  5. K. Martin (6703)
  1. L. Aldridge (6668)
  2. C. Anthony (6586)
  3. K. Walker (6412)
  4. J. Noah (6265)
  5. D. Howard (6131)