May 23, 2013, 3:15 PM EDT
The network suits at TNT have to be happy they have the rights to the Eastern Conference finals — they got the Heat and LeBron James to showcase. Indiana may be a small market to go against them (you know the network was pulling for the Knicks last round) but at least they have crossover stars.
That’s evidenced by the NBA Western Conference Finals ratings posted by Sports Media Watch (via The Big Lead).
Game 2 of the Grizzlies/Spurs NBA Western Conference Finals drew 4.6 million viewers on ESPN Tuesday night, down 48% from Celtics/Heat Game 2 last year (8.8M), and down 34% from Thunder/Mavericks Game 2 in 2011 (7.0M). Compared to Game 2 of last year’s Thunder/Spurs WCF on TNT (7.3M), Tuesday’s viewership declined 37%.
And it gets worse. That was the least viewed conference finals game since Jazz/Spurs in 2007. Even last round some of the games between the Thunder/Grizzlies and Warriors Spurs drew bigger numbers.
Those of us that love the game of basketball can preach about how the Spurs play a beautiful, smart game but that is not going to make people tune in and watch. Stars get people to watch. And while we can argue that Tim Duncan and Tony Parker are stars whose names crossover outside the world of basketball, the numbers don’t lie — people don’t tune in to watch them. The three lowest rated finals since 2000 all involved the Spurs.
Which means the ABC/ESPN network guys, who will broadcast the finals, are lighting candles in church in hopes the Heat make the NBA Finals.
Oct 1, 2014, 12:06 AM EDT
New floor should be in place for the start of the 2014-15 season.
Sep 30, 2014, 10:51 PM EDT
Professional sports franchises are businesses above all else, and typically would rather avoid politics.
Sep 30, 2014, 9:44 PM EDT
Sep 30, 2014, 8:15 PM EDT
Everyone wants to derail the 76ers’ plan
Sep 30, 2014, 7:20 PM EDT
I don’t know whether this helps Kentucky’s players. It opens Calipari’s options, though.
Sep 30, 2014, 6:28 PM EDT
Now we know what show promos TNT is going to beat us over the head with during the next playoffs.
Sep 30, 2014, 5:44 PM EDT
Expectations are reduced, but Miami still has the chance to be pretty a pretty good team — even without LeBron James.
Sep 30, 2014, 4:59 PM EDT
Sep 30, 2014, 4:20 PM EDT
John Wall fires back: ‘They haven’t seen a playoff game yet. When they make one they can start talking.’
Sep 30, 2014, 3:40 PM EDT
Thunder center has a new, um intense, loook
Sep 30, 2014, 2:59 PM EDT
Mike Miller being amnestied may have been the first domino to fall in LeBron bolting.
Sep 30, 2014, 2:20 PM EDT
Sep 30, 2014, 1:40 PM EDT
Is Melo even a superstar?
Sep 30, 2014, 12:59 PM EDT
LeBron could miss Cavaliers’ practice tonight
Sep 30, 2014, 12:57 PM EDT
The NBA is just more fun with Swaggy P in it.
Sep 30, 2014, 12:26 PM EDT
It does — at least Kobe’s
Sep 30, 2014, 11:40 AM EDT
Manning leads by detailed preparation and then an ability to read a defense, a good example for any point guard.
Sep 30, 2014, 11:00 AM EDT
GM Ainge hints he’d offer the max to Rondo next summer.
Sep 30, 2014, 9:30 AM EDT
We could see a lot more of this during the season.
- ProBasketballTalk 2014-15 Preview: Miami Heat 5
- Mike Miller points to him being amnestied as start of LeBron James leaving Miami 11
- Kobe Bryant thinks he could physically play beyond contract extension 14
- Trey Burke, in wake of nude-photo scandal: ‘My judgments will be much better’ 12
- Report: Kevin Durant says he wants to play in 2016 Olympics (his free agent summer) 5
- Morris twins sign four-year extensions with Suns 11
- ProBasketballTalk 2014-15 Preview: Washington Wizards 3
- Rockets’ Daryl Morey fires back at Mark Cuban: If you care about chemistry, why break up a title team? 36