Jan 26, 2013, 2:00 PM EST
The 2010 NBA All-Star game was hosted by the Dallas Mavericks, but was held in Arlington, Texas in the massive football stadium that was built as the new home for the Dallas Cowboys.
A record crowd of 108,713 showed up to watch the midseason exhibition, and it was truly an amazing event — one that isn’t likely to be repeated in the future, at least according to Mark Cuban.
Cuban wants to host the All-Star game once again, but wouldn’t hold it at Cowboys Stadium if he had his choice.
“I wouldn’t do it there again,” Cuban said. “That was a one-off. Been there, done that.
“It’s hard to repeat that. It’s hard to get people excited a second time. The second act’s a lot harder.”
“The first one was so successful, you don’t try to top it,” Cuban said of using Cowboys Stadium as a venue. “It’s hard to recreate something like that. It’s just a Marketing 101 type of thing. It would be difficult, and the last thing you would want to do is throw a party and have no one show up.”
The NBA’s popularity is at an all-time high, and holding it in a venue that large — even for a second time, and even in the same city — would likely be similarly successful.
Fans that are normally priced out of attending the All-Star game, thanks to very limited public ticket availability along with a price tag that was $500 per ticket a season ago, would be afforded the opportunity to attend, even if only in the stadium’s upper reaches. And, the league could always give tickets away if it came down to it, as they do for other All-Star weekend events like the Rookie-Sophomore game that kicks off the festivities that Friday night.
Either way, Dallas will likely get another shot at the All-Star game. And for better or for worse, Cuban is probably right that it won’t be held at Cowboys Stadium whenever that happens.
Jan 28, 2015, 3:03 AM EST
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Jan 28, 2015, 12:17 AM EST
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Jan 27, 2015, 10:51 PM EST
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Jan 27, 2015, 8:27 PM EST
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Jan 27, 2015, 7:23 PM EST
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Jan 27, 2015, 6:50 PM EST
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Jan 27, 2015, 5:59 PM EST
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Jan 27, 2015, 5:15 PM EST
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Jan 27, 2015, 4:29 PM EST
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Jan 27, 2015, 3:30 PM EST
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Jan 27, 2015, 2:40 PM EST
Shumpert dribbled it off his foot against the Thunder, then tweeted the clip.
Jan 27, 2015, 1:55 PM EST
Players like a routine, a rhythm to games, and the Lakers are chaos theory.
Jan 27, 2015, 1:10 PM EST
The East is so bad that the Pistons are still within reach.
Jan 27, 2015, 12:30 PM EST
This is the third consecutive year Bryant has had his season prematurely ended due to injury.
Jan 27, 2015, 11:50 AM EST
Hollins was reportedly not brought back in Memphis because of an aversion to the use of advanced statistics.
Jan 27, 2015, 11:10 AM EST
New York doesn’t want to offer Galloway any guaranteed money for next season.
Jan 27, 2015, 10:30 AM EST
Matt Barnes intentionally fouled Danilo Gallinari late, and Shaw believes free throws should have been awarded.
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