Skip to content

Mark Cuban wants All-Star game in Dallas again, but not at Cowboys Stadium

Jan 26, 2013, 2:00 PM EDT

2010 nba all star dallas

The 2010 NBA All-Star game was hosted by the Dallas Mavericks, but was held in Arlington, Texas in the massive football stadium that was built as the new home for the Dallas Cowboys.

A record crowd of 108,713 showed up to watch the midseason exhibition, and it was truly an amazing event — one that isn’t likely to be repeated in the future, at least according to Mark Cuban.

Cuban wants to host the All-Star game once again, but wouldn’t hold it at Cowboys Stadium if he had his choice.

From Tim MacMahon of ESPNDallas:

“I wouldn’t do it there again,” Cuban said. “That was a one-off. Been there, done that.

“It’s hard to repeat that. It’s hard to get people excited a second time. The second act’s a lot harder.”

“The first one was so successful, you don’t try to top it,” Cuban said of using Cowboys Stadium as a venue. “It’s hard to recreate something like that. It’s just a Marketing 101 type of thing. It would be difficult, and the last thing you would want to do is throw a party and have no one show up.”

The NBA’s popularity is at an all-time high, and holding it in a venue that large — even for a second time, and even in the same city — would likely be similarly successful.

Fans that are normally priced out of attending the All-Star game, thanks to very limited public ticket availability along with a price tag that was $500 per ticket a season ago, would be afforded the opportunity to attend, even if only in the stadium’s upper reaches. And, the league could always give tickets away if it came down to it, as they do for other All-Star weekend events like the Rookie-Sophomore game that kicks off the festivities that Friday night.

Either way, Dallas will likely get another shot at the All-Star game. And for better or for worse, Cuban is probably right that it won’t be held at Cowboys Stadium whenever that happens.

Latest Posts
  1. Report: Former NBA player Rex Chapman arrested for stealing product from Apple store

    Sep 19, 2014, 9:45 PM EDT

    Rex Chapman, Ashley Judd Rex Chapman, Ashley Judd

    Chapman played four years for the Suns, and is facing charges in Scottsdale, AZ.

  2. Andrew Bogut is feeling healthy, takes charges on D at Warriors scrimmage

    Sep 19, 2014, 8:15 PM EDT

    Andrew Bogut AP

    Must-read quote from Bogut on how he does NOT want to be perceived.

  3. All PBT’s NBA team previews in one convenient spot

    Sep 19, 2014, 5:59 PM EDT

    San Antonio Spurs v Miami Heat - Game 7 Getty Images

    This post is here to make life easier for you when you want to find these at the end of the season and point out how wrong we were.

  4. UPDATED Report: Timberwolves make push for Eric Bledsoe, Suns not interested in sign-and-trade talks

    Sep 19, 2014, 5:11 PM EDT

    New York Knicks v Phoenix Suns Getty Images

    It has to be a sign and trade and Minnesota doesn’t have a lot of leverage here.

  5. Jeff Green says he wants to be leader on Celtics this season

    Sep 19, 2014, 4:00 PM EDT

    Jeff Green AP

    “It was more just becoming a better all-around player, trying to take the next step and become a leader on this team and will my team to win.” —Jeff Green

  6. James Dolan enlists Carmelo Anthony, Amare Stoudemire to break world kazoo record

    Sep 19, 2014, 3:28 PM EDT

    dolan stoudemire anthony kazoo

    And you wonder why Phil Jackson is worth $12 million a year to the Knicks organization.

  7. Hawks’ Budenholzer adjusting to coach/GM role, had mentor for many years in Popovich

    Sep 19, 2014, 2:50 PM EDT

    Mike Budenholzer

    Budenholzer got thrust into a position with the power a lot of coaches covet.

  8. Cavaliers sign Lou Amundson

    Sep 19, 2014, 12:44 PM EDT

    Serge Ibaka, Lou Amundson Serge Ibaka, Lou Amundson

    Will he make Cleveland’s regular-season roster?

  9. LeBron James unveils latest signature shoe from Nike: The LEBRON 12

    Sep 19, 2014, 12:05 PM EDT

    9.15.14 Nike LeBron 12 Launch

    Full recap from the launch event at Nike World Headquarters in Portland, Oregon, including technical information, details on colorways, and confirmed release dates.

  10. ProBasketballTalk 2014-15 Preview: Toronto Raptors

    Sep 19, 2014, 10:30 AM EDT

    Brooklyn Nets v Toronto Raptors - Game Seven Getty Images

    Kyle Lowry and Co. return for another run

  11. Grizzlies sign Hassan Whiteside

    Sep 19, 2014, 9:30 AM EDT

    Rio Grande Valley Vipers vs. Fort Wayne Mad Ants Rio Grande Valley Vipers vs. Fort Wayne Mad Ants

    Former Kings draft pick joins three other players competing to make Memphis’ roster

Featured video

What players stood out at World Cup?
Top 10 NBA Player Searches
  1. D. Rose (2639)
  2. L. James (2559)
  3. R. Rondo (2514)
  4. K. Bryant (2265)
  5. K. Irving (2245)
  1. E. Bledsoe (2053)
  2. R. Allen (1765)
  3. D. Favors (1664)
  4. J. Valanciunas (1654)
  5. K. Durant (1597)