Jan 17, 2013, 7:00 PM EDT
Nike Basketball dropped the first spot in their ad campaign to support Kobe Bryant and his latest signature shoe, the Kobe 8 SYSTEM. Reminding you that Bryant is relentless in his quest to be the best, the video essentially reminds us that like death and taxes, you can count on Kobe.
From the official release:
“Some things in this world are certainties. The sun will rise. Rain will fall. And Kobe Bryant will dominate on the basketball court.
“That’s the premise behind “Count on Kobe,” Nike Basketball’s new film debuting this month. The film features visually arresting images juxtaposed with footage of Bryant to demonstrate the unparalleled drive, skill and commitment of one of the hardest-working and most-dedicated players of all time.”
“I start every day with the desire to be the best, and I’m committed to doing what it takes to win and to being fearless on the court,” Bryant said. “I want to be the player my teammates and fans can count on day in and day out.”
“The images from the film highlight not only Bryant’s skill on the court but the many aspects of his world of basketball – from his training to his game-day preparation to his footwear. We see images of his practice regimen, the energy-giving food he eats before a game, and the KOBE 8 SYSTEM – his lightest and lowest performance shoe to date.
“The underlying message is this: After 17 years in the league, Bryant’s drive to dominate and constantly improve his game is part of the world’s natural order. This is the way it was. This is the way it is. This is the way it will be. Count on Kobe.”
Good stuff as always when it comes to featuring one of the game’s biggest names. Check out the clip above, and let us know what you think in the comments.
Sep 20, 2014, 11:00 PM EDT
Rubio may not like it, but Minnesota can retain his rights in restricted free agency next summer.
Sep 20, 2014, 9:30 PM EDT
Big man from Mexico preferred to remain in the NBA, but took the payday to return overseas.
Sep 20, 2014, 8:00 PM EDT
Watch it all the way through.
Sep 20, 2014, 6:30 PM EDT
With two years left in the NBA, Bryant has an eye on life after basketball.
Sep 20, 2014, 5:00 PM EDT
A previous report said Gibson was less than thrilled with remaining a reserve.
Sep 20, 2014, 3:30 PM EDT
Blatche can play, but the NBA offers simply weren’t there.
Sep 20, 2014, 2:00 PM EDT
10-story-high banner will return after a similar one was taken down when James left in 2010.
Sep 20, 2014, 12:28 PM EDT
Sessions could start at point guard for Sacramento.
Sep 20, 2014, 11:00 AM EDT
Unsurprisingly, Curry supports his backcourt mate 100 percent.
Sep 20, 2014, 9:30 AM EDT
He had toe surgery in mid-August.
Sep 20, 2014, 8:00 AM EDT
This is what you want out of these guys.
Tyson Chandler says negative comments questioning his impact on chemistry with Knicks were ‘the ultimate shock’
Sep 19, 2014, 11:00 PM EDT
Chandler, now with Dallas, fires back at the Knicks.
Sep 19, 2014, 9:45 PM EDT
Chapman played four years for the Suns, and is facing charges in Scottsdale, AZ.
Sep 19, 2014, 8:15 PM EDT
Must-read quote from Bogut on how he does NOT want to be perceived.
Sep 19, 2014, 5:59 PM EDT
This post is here to make life easier for you when you want to find these at the end of the season and point out how wrong we were.
UPDATED Report: Timberwolves make push for Eric Bledsoe, Suns not interested in sign-and-trade talks
Sep 19, 2014, 5:11 PM EDT
It has to be a sign and trade and Minnesota doesn’t have a lot of leverage here.
Sep 19, 2014, 4:00 PM EDT
“It was more just becoming a better all-around player, trying to take the next step and become a leader on this team and will my team to win.” —Jeff Green
Sep 19, 2014, 3:28 PM EDT
And you wonder why Phil Jackson is worth $12 million a year to the Knicks organization.
Sep 19, 2014, 2:50 PM EDT
Budenholzer got thrust into a position with the power a lot of coaches covet.
- Andray Blatche signs deal to play in China next season 4
- UPDATED Report: Timberwolves make push for Eric Bledsoe, Suns not interested in sign-and-trade talks 38
- LeBron James unveils latest signature shoe from Nike: The LEBRON 12 12
- ProBasketballTalk 2014-15 Preview: Toronto Raptors 10
- Dwyane Wade credits David Stern’s dress code for improving his style 18
- Kevin Durant has grown close with Karl Malone 15
- ProBasketballTalk 2014-15 Preview: Philadelphia 76ers 5
- Steve Kerr said Danny Ferry made mistake but is a “man of high character” 38