Dec 26, 2012, 12:59 PM EDT
Last year, following an ugly lockout, the NBA returned to action on Christmas Day with its first games being the best matchups shown on national television. Fans said “what lockout?” and watched in record numbers.
This Christmas, with one-third of the NBA season gone? Numbers were down slightly over last year but up from a couple of years ago.
The highest rated game was Thunder at Heat, which got a 6.0 nationally and that makes it the fourth-highest rated regular season game ever on ABC. Last year the Bulls and Lakers drew a 6.5 rating in that same spot, which was down over the Lakers and the Heat from the year before.
The big surprise this season was the Knicks and Lakers drawing a 5.9 rating with the early game on ABC — the highest rating ever in that slot for ABC on Christmas Day. It beat the 5.6 that Miami and Dallas had in a finals rematch.
The other games on ESPN were all up from two years ago, but down from last year when there was a “the season is starting buzz.” The early game of the Celtics wiping the floor with the Nets drew a 2.7 rating, which tied 2010. The Rockets running past the Bulls drew a 1.7 ratings, up 21 percent from two years ago. The Clippers dunk fest on the Nuggets drew a 2.0 rating, up 54 percent form two years ago (when the game was Blazers and Warriors).
If you are saying to yourself “The NBA should start every season on Christmas Day” I would say fine. As soon as you convince the owners that they don’t need the revenue from the first quarter of the season — because you already convinced the players to take a 25 percent pay cut to make it work — then you can come talk to me.
Apr 19, 2014, 2:39 PM EDT
A rare and raw show of emotion from a team’s GM was caught on camera.
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Apr 19, 2014, 2:00 PM EDT
Dirk Nowizki is brutally honest.
Apr 19, 2014, 12:30 PM EDT
“Garnett and Pierce are so old the Raptor had to ask his dad about them.”
Apr 19, 2014, 11:00 AM EDT
Words continue to be exchanged between two teams that clearly don’t like each other.
Apr 19, 2014, 9:29 AM EDT
The owners are behind Silver’s effort to raise the age limit. Now there’s just the pesky matter of negotiating with the players’ union.
Apr 19, 2014, 8:00 AM EDT
You can construct a scenario where the Pacers are in trouble… except they play the Hawks.
Apr 19, 2014, 2:15 AM EDT
Making your playoff preview reading convenient.
Apr 19, 2014, 1:54 AM EDT
Grizzlies’ guard will definitely be missed in the rotation.
Apr 19, 2014, 1:50 AM EDT
We may not see him on the sidelines of TNT games these playoffs.
Apr 18, 2014, 11:55 PM EDT
This should be the East’s most competitive first round matchup.
Apr 18, 2014, 10:31 PM EDT
How quickly can Miami flip the switch?
Apr 18, 2014, 9:16 PM EDT
Can the Pacers regain their early-season swagger now that the playoffs are here?
Apr 18, 2014, 6:45 PM EDT
Expect a fight by the end of Game 2.
Apr 18, 2014, 5:50 PM EDT
People shouldn’t sleep on the Raptors, particularly the Nets.
Apr 18, 2014, 5:05 PM EDT
Dallas has lost nine straight to San Antonio. Don’t expect that streak to stop now.
Apr 18, 2014, 4:19 PM EDT
All the draft lottery odds are here, so Lakers fans can look and see what that little run of wins to close out the season did to their odds.
Apr 18, 2014, 3:27 PM EDT
We look at all 8 first round series.
Apr 18, 2014, 2:37 PM EDT
Memphis’ grit and grind will make it hard on the Thunder.
Apr 18, 2014, 1:45 PM EDT
Rockets in 7
Apr 18, 2014, 1:05 PM EDT
First-team frontcourt a constant, but guard spots debated
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