Dec 26, 2012, 12:59 PM EDT
Last year, following an ugly lockout, the NBA returned to action on Christmas Day with its first games being the best matchups shown on national television. Fans said “what lockout?” and watched in record numbers.
This Christmas, with one-third of the NBA season gone? Numbers were down slightly over last year but up from a couple of years ago.
The highest rated game was Thunder at Heat, which got a 6.0 nationally and that makes it the fourth-highest rated regular season game ever on ABC. Last year the Bulls and Lakers drew a 6.5 rating in that same spot, which was down over the Lakers and the Heat from the year before.
The big surprise this season was the Knicks and Lakers drawing a 5.9 rating with the early game on ABC — the highest rating ever in that slot for ABC on Christmas Day. It beat the 5.6 that Miami and Dallas had in a finals rematch.
The other games on ESPN were all up from two years ago, but down from last year when there was a “the season is starting buzz.” The early game of the Celtics wiping the floor with the Nets drew a 2.7 rating, which tied 2010. The Rockets running past the Bulls drew a 1.7 ratings, up 21 percent from two years ago. The Clippers dunk fest on the Nuggets drew a 2.0 rating, up 54 percent form two years ago (when the game was Blazers and Warriors).
If you are saying to yourself “The NBA should start every season on Christmas Day” I would say fine. As soon as you convince the owners that they don’t need the revenue from the first quarter of the season — because you already convinced the players to take a 25 percent pay cut to make it work — then you can come talk to me.
Mar 30, 2015, 7:18 PM EDT
This is the opposite of a surprise.
Mar 30, 2015, 6:14 PM EDT
There were rumors he wanted the Sacramento GM job, but George Karl has the power there now.
Mar 30, 2015, 5:38 PM EDT
Also, is Willie Caulie-Stein a great fit next to DeMarcus Cousins?
Mar 30, 2015, 4:45 PM EDT
Cavaliers center is a star
Mar 30, 2015, 4:00 PM EDT
UNLV freshman likely headed for second round
Mar 30, 2015, 3:15 PM EDT
The top three are Golden State, Cleveland and San Antonio. Would you be shocked if any of them won the title?
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Mar 30, 2015, 2:38 PM EDT
StubHub says Warriors permit resale through only Ticketmaster
Mar 30, 2015, 1:59 PM EDT
Rockets point guard to have surgery on wrist
Mar 30, 2015, 1:27 PM EDT
Phil Jackson disciple Craig Hodges now coaching Westchester Knicks
Mar 30, 2015, 12:49 PM EDT
Jordan made preseason debut at Washington High School, but at one point, it seemed Washington High alum Junior Bridgeman would be the big draw
Mar 30, 2015, 12:11 PM EDT
D.J. Augustin throws the alley-oop, and two Thunder players go for it. Westbrook won.
Mar 30, 2015, 11:33 AM EDT
Good decision to go pro, poor decision to end video how he did
Mar 30, 2015, 10:58 AM EDT
Nothing raises a team’s spirits like playing New York
Mar 30, 2015, 10:22 AM EDT
Jonas Jerebko thought his pump fake worked, but…
Mar 30, 2015, 9:45 AM EDT
Hunter hit biggest shot of NCAA tournament, backed it up with strong junior season
Mar 30, 2015, 9:08 AM EDT
Mullin has played prominent role in Vivek Ranadivé’s organization
Mar 30, 2015, 8:30 AM EDT
The first and eight seeds are fairly set, after that the West is a jumbled mess.
Mar 30, 2015, 8:00 AM EDT
The race for the eighth seed could go down to the final night.
Mar 30, 2015, 1:39 AM EDT
The Rockets are now the two seed in the West.
Mar 30, 2015, 12:01 AM EDT
Hennigan has done a solid job with the rebuild in his first three seasons.
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