Dec 25, 2012, 8:58 AM EDT
One year ago, the NBA season tipped off.
After an ugly and protracted lockout that should have driven away fans, the NBA opened with five games on Christmas Day — and four of them set ratings records. You watched.
So if you want to know why there are five Christmas Day games this year that’s why — ratings. Television and the money it brings in. The NBA is a business first and foremost. Don’t ever forget that.
We may be a third of the way through the season, but for a lot of casual sports fans Christmas is the unofficial start of the NBA season, when they start really paying attention. So you put together a good slate of games — including a finals rematch and New York against Los Angeles) and watch the fans tune in. Or stream on their mew iPads.
It’s like a second opening day — no NFL, no college bowl games to compete with. Just NBA games and its biggest teams and stars.
This year it tips off at Celtics and Nets at noon (eastern) then the action shifts to Los Angeles where the hot Knicks take on a Lakers team with Steve Nash in the fold but trying to find an identity.
Two of the more interesting games are that night — Rockets and Bulls, then the Nuggets visit the Clippers.
It’s a showcase day for the NBA and so there are five games. If you think that’s too many, don’t watch and the NBA will change it. But right now, you’re watching and they are playing.
Apr 18, 2014, 12:29 PM EDT
Bulls in 6
Apr 18, 2014, 11:44 AM EDT
While nothing is set in stone (Mike Woodson has yet to be officially fired) you know back channel conversations have already taken place. It sounds like Kerr wants in.
Apr 18, 2014, 11:10 AM EDT
Behold: The Air Jordan XX9.
Apr 18, 2014, 11:05 AM EDT
Kevin Durant and LeBron James finish 1-2 on every ballot
Apr 18, 2014, 10:33 AM EDT
Playing effective NBA defense is more about dictating shot location than contesting shots.
Apr 18, 2014, 10:00 AM EDT
Taking a lot of 3s and making a lot of 2s is not easy
Apr 18, 2014, 9:15 AM EDT
With Andrew Bogut the Warriors outplayed the Clippers this season, but Golden State will be without him and that is trouble.
Apr 18, 2014, 8:44 AM EDT
The league will try to offer a larger, better paying D-League
Apr 18, 2014, 8:00 AM EDT
Wizards also rise
Apr 18, 2014, 12:56 AM EDT
This is exactly what you’ve been waiting for — a dramatic reading of Space Jam including Blake Griffin and D’Andre Jordan.
Apr 17, 2014, 11:18 PM EDT
We may not see him on the sidelines of TNT games these playoffs.
Apr 17, 2014, 9:38 PM EDT
Center has $3.8 million player option
Apr 17, 2014, 8:34 PM EDT
All would make strong hires
Apr 17, 2014, 7:05 PM EDT
Adidas rolls the dice on a young guard with potential. Not a bad business plan.
Apr 17, 2014, 5:57 PM EDT
Both are likely first round picks in the teens or early 20s.
The Al Jefferson Effect: Now that the Bobcats are playoff-bound, how they want their big man to help next
Apr 17, 2014, 4:53 PM EDT
What affect will Jefferson have on the development of Kemba Walker, Bismack Biyombo, Michael Kidd-Gilchrist and Cody Zeller?
Apr 17, 2014, 4:50 PM EDT
Raptors fans are pumped for the playoffs.
Apr 17, 2014, 4:00 PM EDT
Can you blame them?
Apr 17, 2014, 3:59 PM EDT
Ballots show a tight race
Apr 17, 2014, 3:15 PM EDT
It really comes down to this: Does he trust Phil Jackson and Knicks management to build a winner quickly?
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