Nov 20, 2012, 3:59 PM EDT
The NBA and YouTube announced a deal to stream live more than 350 D-League games during the 2012-13 season, both through a dedicated YouTube channel and through a video player on NBA.com.
From the official release:
“As a result of today’s announcement, the NBA D-League, the NBA’s official minor league, will feature the most live games on YouTube by a major professional sports league.”
“The NBA’s latest initiative with YouTube marks another milestone in our partnership and a great way to tip off the 12th season of the NBA Development League,” said NBA Deputy Commissioner Adam Silver. “By turning to our longtime partner, YouTube, we are able to bring the NBA D-League to basketball fans around the world, further expanding the league’s growth and showcasing future NBA stars.”
“Throughout the season, NBA D-League fans won’t miss a moment of live regular season action as all of the league’s games will be available nationwide either online; on the NBA D-League Center Court mobile app – the league’s free mobile application providing fans with access to NBA D-League content on the Android Market and the App Store; or on CBS Sports Network and NBA TV, the league’s national television partners.
“In addition, fans will be able to access the live games on the NBA D-League YouTube channel via all of the league’s 16 team web sites. They can also access archived versions of the live games to view on demand through the YouTube channel and the league’s web site shortly after the conclusion of the contests.”
The NBA Development League has had a hard time attracting hardcore fans of its own, for a variety of reasons. The teams are almost exclusively located in very small markets, the talent level of the players fluctuates wildly, players come and go to and from teams erratically throughout the season, and it wasn’t always easy to find out when and where to watch.
The league has taken a big step to eliminate that last issue, and more basketball available to watch for free online can only help to increase its fan base.
Sep 22, 2014, 12:21 AM EDT
Remember Sanders suffered a serious eye injury last season.
Sep 21, 2014, 11:00 PM EDT
Way more Andre Iguodala than you might expect.
Sep 21, 2014, 9:30 PM EDT
Turner’s stock has dropped significantly since being traded from the Sixers to the Pacers in the middle of last season.
NBA’s rookie transition program tries to educate, but some of the information is presented in poor taste
Sep 21, 2014, 8:00 PM EDT
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Sep 21, 2014, 6:30 PM EDT
Our first real look at the new uniforms and new court design.
Sep 21, 2014, 5:00 PM EDT
I’m pretty sure Popovich doesn’t want him taking one of these in a game.
Sep 21, 2014, 3:30 PM EDT
He’s going to fight for minutes at a crowded wing spot in Charlotte.
Sep 21, 2014, 2:00 PM EDT
Nobody expects much from the Timberwolves or Wiggins this season, outside of a few highlight dunks.
Sep 21, 2014, 12:30 PM EDT
A team is going to have to pay him at least $2 million a year to make it worth his while.
Sep 21, 2014, 11:00 AM EDT
Neither player made this summer’s final 12-man roster.
Sep 21, 2014, 9:30 AM EDT
Lakers president believes Bryant is ready after he missed all but six games last season due to injury.
Sep 21, 2014, 8:00 AM EDT
Sep 20, 2014, 11:00 PM EDT
Rubio may not like it, but Minnesota can retain his rights in restricted free agency next summer.
Sep 20, 2014, 9:30 PM EDT
Big man from Mexico preferred to remain in the NBA, but took the payday to return overseas.
Sep 20, 2014, 8:00 PM EDT
Watch it all the way through.
Sep 20, 2014, 6:30 PM EDT
With two years left in the NBA, Bryant has an eye on life after basketball.
Sep 20, 2014, 5:00 PM EDT
A previous report said Gibson was less than thrilled with remaining a reserve.
Sep 20, 2014, 3:30 PM EDT
Blatche can play, but the NBA offers simply weren’t there.
Sep 20, 2014, 2:00 PM EDT
10-story-high banner will return after a similar one was taken down when James left in 2010.
Sep 20, 2014, 12:28 PM EDT
Sessions could start at point guard for Sacramento.
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