Nov 20, 2012, 3:59 PM EDT
The NBA and YouTube announced a deal to stream live more than 350 D-League games during the 2012-13 season, both through a dedicated YouTube channel and through a video player on NBA.com.
From the official release:
“As a result of today’s announcement, the NBA D-League, the NBA’s official minor league, will feature the most live games on YouTube by a major professional sports league.”
“The NBA’s latest initiative with YouTube marks another milestone in our partnership and a great way to tip off the 12th season of the NBA Development League,” said NBA Deputy Commissioner Adam Silver. “By turning to our longtime partner, YouTube, we are able to bring the NBA D-League to basketball fans around the world, further expanding the league’s growth and showcasing future NBA stars.”
“Throughout the season, NBA D-League fans won’t miss a moment of live regular season action as all of the league’s games will be available nationwide either online; on the NBA D-League Center Court mobile app – the league’s free mobile application providing fans with access to NBA D-League content on the Android Market and the App Store; or on CBS Sports Network and NBA TV, the league’s national television partners.
“In addition, fans will be able to access the live games on the NBA D-League YouTube channel via all of the league’s 16 team web sites. They can also access archived versions of the live games to view on demand through the YouTube channel and the league’s web site shortly after the conclusion of the contests.”
The NBA Development League has had a hard time attracting hardcore fans of its own, for a variety of reasons. The teams are almost exclusively located in very small markets, the talent level of the players fluctuates wildly, players come and go to and from teams erratically throughout the season, and it wasn’t always easy to find out when and where to watch.
The league has taken a big step to eliminate that last issue, and more basketball available to watch for free online can only help to increase its fan base.
Jul 30, 2014, 10:30 PM EDT
“His unique skill set makes him one of the best players in the game today.” —Pat Riley on Chris Bosh, who still is overpaid.
Jul 30, 2014, 8:59 PM EDT
Pat Riley got beat in free agency, and he doesn’t take losing well.
Jul 30, 2014, 8:00 PM EDT
Scott, not Mike Brown, would have followed Phil Jackson
Jul 30, 2014, 6:59 PM EDT
“He’s playing out of his mind. He’s being Derrick Rose.” —Anthony Davis on Rose.
Jul 30, 2014, 6:05 PM EDT
NBA reportedly wanted Bavetta to retire four years ago
Jul 30, 2014, 5:17 PM EDT
The elicits a shrug of the shoulders. Not much else.
Jul 30, 2014, 4:29 PM EDT
Thunder star texted Davis after winning the award last season: ‘You on your way to get it’
Tony Parker says skipping FIBA World Championships this summer was a way for him to ‘give back to the Spurs’
Jul 30, 2014, 3:41 PM EDT
Parker has played 91 extra games since his last summer break three seasons ago.
Jul 30, 2014, 2:59 PM EDT
“Guys that don’t have a reputation for playing hard defense are picking up full court.” —Damian Lillard on the level of play at Team USA training camp.
Jul 30, 2014, 2:19 PM EDT
Dallas originally signed Lewis, but voided his contract once it was discovered he would require knee surgery.
Jul 30, 2014, 1:34 PM EDT
Cleveland, Chicago, Indiana, Miami, Toronto and Washington all simply shake their heads.
Jul 30, 2014, 12:47 PM EDT
World Peace hasn’t drawn legitimate interest from NBA teams, so he’s considering playing overseas.
Jul 30, 2014, 12:01 PM EDT
Silly idea anyway.
Report: Anthony Bennett pulled from pro-am by agent, possibly due to his inclusion in Kevin Love trade talks
Jul 30, 2014, 11:14 AM EDT
Just like Love, Bennett is not going to be playing in any games this summer until a deal is done.
Jul 30, 2014, 10:32 AM EDT
Sixers put a multi-year plan together based on current rules, which would be adversely affected with a quick change to the system.
Jul 30, 2014, 9:55 AM EDT
This was 100 percent guaranteed.
Jul 30, 2014, 9:18 AM EDT
Hayward set to earn $62,965,420 over next four years
Jul 30, 2014, 8:40 AM EDT
“Everyone talks about match-ups (with big teams such as Spain), people have to match-up against us, too.” — USA Basketball coach Mike Krzyzewski
Jul 30, 2014, 8:00 AM EDT
LeBron still not as popular as prior to The Decision, though. It’s only a matter of time until he is.
Jul 30, 2014, 1:30 AM EDT
Cavaliers guard says initial response stemmed from his straightforward approach, confidence
- Pat Riley says he didn’t think LeBron was leaving, Heat can turn around quickly 14
- Coach K on Rose: “Derrick’s played great, not good, and hasn’t held anything back” 16
- Report: Anthony Bennett pulled from pro-am by agent, possibly due to his inclusion in Kevin Love trade talks 41
- Report: Sixers fighting against immediate changes to NBA Draft Lottery system 56
- Team USA going small ball, but how many bigs do they keep on the bench? 4
- Report: LeBron James more popular than he ever was with the Heat 14
- Durant says 2014 USA team better than 2010 version that won gold 6
- Kevin Durant knows you’re talking about his free agency but isn’t giving many clues. He liked what LeBron did. 17