Oct 9, 2012, 9:08 PM EDT
But that’s not the point.
The point is this:
When the Miami Heat, still arguably the NBA’s most high-profile team, take the court to start games, they will take the court with a lineup that not only features Nike-wearing LeBron James and Chris Bosh, but with Wade in Li-Ning, Shane Battier in Chinese make Peak and Mario Chalmers in Spalding.
That’s four brands among five starters, including three that aren’t Nike, Reebok or adidas.
And if you’re a parent, that is a good thing, a very good thing, because when the highest-profile players are wearing something other than the highest-profile (and often highest-priced) brands, it presents economic alternatives. And in this economy, having more “it” brands offers more hope when it comes to leaving the shoe store with something in your wallet.
No, we’re not talking Starbury cheap or even those low-budget models that Shaq was pitching at one point. But not being limited to one, two or three brands at least offers options.
But for every player wearing Li-Ning, Peak, Spalding or something other than one of the big-three brands, it at least offers hope to every parent who has tried to suggest, “Hey, how about these?”
Because at least now, somebody you’ve actually heard of actually is wearing them.
- Report: Chicago Bulls give Jimmy Butler max qualifying offer 17
- Report: Dwyane Wade will not opt-in with Heat, to become free agent (as expected) 25
- Report: Knicks front runner to land Arron Afflalo (and Greg Monroe, too) 27
- Report: Luol Deng surprises Miami, opts in for 2015-16 season 30
- Report: Sense around league is Kevin Love will re-sign with Cavaliers 31
- Report: As deadline nears, signs still point to Dwyane Wade opting out, becoming free agent 40
- Report: Dallas most likely team to lure DeAndre Jordan from Clippers, Chandler Parsons already recruiting 24
- Report: Lakers would still trade D’Angelo Russell for DeMarcus Cousins straight up. Kings wouldn’t. 30