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Comcast-Spectacor hasn’t spoken with Kings at all, arena project barely off the ground

Aug 28, 2012, 6:53 PM EDT

georgemaloofeminem

Unless there is more to come in the next few days, the Virginia Beach arena press conference didn’t do much to sway the overwhelming opinion that the Sacramento Kings are nowhere near moving there.

There were no Maloof appearances, but president of Comcast-Spectacor Peter Luukko spoke to the Virginia Beach city council in support of bringing a pro sports franchise into town.

When posing the question of why Comcast-Spectacor would get involved in the Virginia Beach market, Luukko offered two reasons, including the numerous business relationships the company has in the area and that the area “is one of the largest underserved markets (for sports) in North America.”

Luukko and Virginia Beach director of economic development Warren Harris jointly said that they would negotiate with pro sports franchises over the next two months, and that a 25-year lease would be fulfilled by the sports and entertainment giant, assuming a deal can be worked out of course. And in the unlikely event that Virginia Beach wants to stick to that timetable, it’s difficult to see the NBA racing to cooperate with that deadline unless they somehow believe that this is the endgame for the Kings.

Given what we have seen so far, that’s not likely the case, with just one reason being that David Stern loves the No. 20 Sacramento TV market that shares no space with other pro sports teams.

Virginia Beach, on the other hand, is the No. 43 TV market and that fact was not lost upon councilman Bill DeSteph, who quickly and methodically picked apart the presentation made by the city. Pointing out inconsistencies in the criteria used for market size, he called the city’s presentation “misleading” and repeatedly asked for “apples to apples” comparisons of the data used to similarly compare Virginia Beach with Sacramento.

“If we’re talking about Sacramento, let’s go out 100 miles and let’s include the San Francisco Bay Area and let’s include Fresno,” said DeSteph.

If similar radiuses had been used in the presentation then the three million people boasted by Virginia Beach would compare to 10 million on the Sacramento side.

Cost was another issue for DeSteph, who asked and was told that the $350 million price tag for the arena was an estimate and that no cost analysis had been done. He would later ask for a public vote if public funds were going to be used to pay for the arena, which is usually a death-knell for projects of this type.

For his part, mayor William Sessions followed up the emphatic opposition by some council members by pounded his hands on the table in front of him, exclaiming “me and the vice mayor will keep you updated on a weekly basis!”

Regardless of the support from notable local figures that was highlighted in Tuesday’s PowerPoint presentation, it’s clear the city council is at square one with the project. And of the three councilmen that spoke on Tuesday, two of them appeared dead set against the use of public funds and both of them openly questioned the validity of the city’s initial proposal.

On the other hand, Comcast-Spectacor is a big player in the sports and entertainment marketplace and is a serious investor here. They clearly see an opportunity in Virginia Beach, but the city is now at the starting line of a long, arduous race that includes a laundry list of municipalities that want pro basketball.

As for the purple elephant in the room, the Kings, who had not issued any specific denial of the past week’s reports and were instead tweeting out photos of their newly shined concourse floor — Luukko said that Comcast-Spectacor has not talked with them at all.

“We have not had any formal talks with the Kings. We have not had any talks,” said Luukko, which is about as specific of a denial as can be expected.

This would line up with what sources close to negotiations have said is a project being driven by the Virginia Beach side, that just happens to fit the Maloof’s current strategy of waiting and hoping that another city can provide a viable offer to move.

This sentiment was echoed by Carmichael Dave, a well-connected arena proponent and local radio personality whose dismissal from the team-sponsored radio station drew raised eyebrows in Sacramento. On his new show on the CD Networks, sources of his close to the team said that the Maloofs had rejected an offer from Seattle billionaire Chris Hansen which was upward of $400 million.

Dave also added that those sources said the Maloofs were “looking more to relocate than to sell.”

Of course, everything from the Maloof camp is part conjecture and part conundrum these days. Sources close to the situation say that the family is split internally and that George Maloof, in particular, is holding a grudge and wants to leave Sacramento. The family name has been removed from the Palms Hotel and Casino, which doesn’t exactly scream $6 million burger, and sources say that ticket sales and sponsorships continue to suffer as the team remains in limbo.

If there can be any good news for Kings fans during this debacle, it’s that the Maloofs do not appear to have filed any Virginia-based trademark applications for the terms ‘Kings’ or ‘Royals,’ and their trademark attorney Scott Hervey has no new trademark applications on file with the US Trademark office. Their trademark application for the terms ‘Anaheim Royals, Los Angeles Royals, Orange County Royals’ and my favorite ‘Anaheim Royals of Southern California’ has, however, been held up by an opposition from the Kansas City Royals of Major League Baseball.

On the other hand, marketing consultants for the city of Virginia Beach have registered the websites vbkings.com and virginiabeachkings.com, and along with a legitimate partner in Comcast-Spectacor the Virginia Beach threat will continue to loom for Kings fans – no matter how overstated the threat may be at this time.

And until the NBA can effectively shove the Maloofs out the door with the franchise intact in Sacramento, who league sources say has done everything that was asked of them to keep the team, these stories are going to continue to pile up and be a black eye for the league.

  1. liddogg33 - Aug 28, 2012 at 10:35 PM

    Just come to Seattle already!!! Talk about market size!!! Sacremento and Virginia Beach are D League!!!

  2. fanz928 - Aug 29, 2012 at 5:27 AM

    Come to Stl and change the colors of the team

  3. nokoolaidcowboy - Aug 29, 2012 at 7:55 AM

    Guy in the pic looks like an usher.

    • amlowlife - Aug 29, 2012 at 11:25 AM

      A blackjack dealer, not an usher. That’s a photo from when Maloof was rubbing elbows with his Palms Casino employees and he was a dealer, etc., for a day in an attempt to promote employee unity and all that rot.

  4. AlohaMrHand - Aug 29, 2012 at 10:25 AM

    The Virginia Slims.as in slim chance of the NBA allowing them to move there.

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