Aug 16, 2012, 10:43 AM EDT
Jay-Z’s fingerprints are all over the Brooklyn Nets and the new Barclays Center they will open in Brooklyn this season.
Actually, they won’t open it, Jay-Z will with a series of sold-out concerts. Performances some people will watch from the Vault Suites that were specially designed by Jay-Z.
While Mikhail Prokhorov owns 80 percent of the Nets and he and former owner Bruce Ratner are going to make a lot of money on the Brooklyn Yards development project (of which the Barclays Center is an anchor), it is Jay-Z that is the face of the Nets and is controlling a lot of the look and feel as the team moves to Brooklyn — down to what music is played at games. The New York Times breaks it down for us.
He helped design the team logos and choose the team’s stark black-and-white color scheme, and personally appealed to National Basketball Association officials to drop their objections to it (the N.B.A., according to a person with knowledge of the discussion, thought that African-American athletes did not look good on TV in black, an assertion that a league spokesman adamantly denied). He counseled arena executives on what kind of music to play during games. (“Less Jersey,” he urged, pushing niche artists like Santigold over old favorites like Bon Jovi.)
Any time there is less Bon Jovi it is good for all of us, everywhere.
Jay-Z touch is wide ranging even helped come up with better security checks at the door for weapons and the like. Nets GM Billy King said Jay-Z helps out with players in terms of helping find them places to live, helping them adjust to the market. King says that Jay-Z being young, rich and African-American lets him relate to players in a way others just cannot.
If you don’t think having Jay-Z as an owner helps, look at what one prominent agent told the Times:
Aaron Goodwin, an agent who has represented many young players who became N.B.A. stars, said (Jay-Z’s) involvement had improved the image of the Nets in athletes’ eyes. “They’re going to take the phone call now,” he said. “They’re going to take the flight in. They’re going to listen. In years past, the Nets wouldn’t have gotten that. But now they’re in the game.”
Having less Bon Jovi helps, too.
By the way, my favorite revelation of the Times story is that author Mary Higgins Clark and former Treasury secretary Robert E. Rubin also are both minority owners of the team. Really glad they didn’t let Rubin design the new unis.
Jul 24, 2014, 11:00 PM EDT
Sixers continue their plan of seeking out delayed gratification.
Agency that reps Ray Allen says reports he intends to play for Cavaliers are ‘unfounded,’ no decision has been made
Jul 24, 2014, 9:45 PM EDT
Despite reports that Allen was on the verge of signing with Cleveland, nothing has been decided just yet.
Jul 24, 2014, 8:44 PM EDT
Blake Griffin joins Kawhi Leonard and LaMarcus Aldridge as players who are passing on Team USA this summer.
Jul 24, 2014, 7:18 PM EDT
Team USA is bringing Kyrie Irving, Stephen Curry, Damian Lillard, Derrick Rose and John Wall to camp. And that’s just at the point guard spot.
Jul 24, 2014, 6:30 PM EDT
The NBPA is up to something here
It’s official: Jameer Nelson signs with Mavericks, says: “I’m just preparing myself to make open shots.”
Jul 24, 2014, 5:49 PM EDT
Another solid signing for a Mavs team that has had a good offseason.
Jul 24, 2014, 5:02 PM EDT
It’s the largest single-year contract in NBA history.
Jul 24, 2014, 4:19 PM EDT
It’s another 30 days Minnesota can try to leverage a better deal out of Chicago, Golden State and anyone else who wants Kevin Love.
Jul 24, 2014, 3:33 PM EDT
His new nickname could be PG-13.
Jul 24, 2014, 2:55 PM EDT
Houston obviously didn’t match, allowing Parsons to sign with Mavericks
Jul 24, 2014, 2:22 PM EDT
Lin wore No. 17 with Knicks
Jul 24, 2014, 1:48 PM EDT
Just first season will be guaranteed
Jul 24, 2014, 1:04 PM EDT
Frank Caliendo makes it happen
Jul 24, 2014, 12:19 PM EDT
Do you think Jim Buss is going to give up his job, step aside for Rivers and put someone in over long-time trusted Lakers GM Mitch Kupchak? Really?
Jul 24, 2014, 11:24 AM EDT
Wizards deny Seraphin permission to participate
Jul 24, 2014, 10:33 AM EDT
Green, drafted No. 46 in 2013, spent a year overseas
Jul 24, 2014, 9:55 AM EDT
Huestis would have accepted arrangement only with Thunder or Spurs, but will the NBA or players union allow it?
Jul 24, 2014, 9:22 AM EDT
Sacramento’s search for a starting-caliber point guard let the one already there leave for Suns
Jul 24, 2014, 8:45 AM EDT
San Antonio guard says he won’t represent Argentina if he still feels pain
- Players union approves of Thunder’s Josh Huestis arrangement 8
- Cavaliers officially sign Andrew Wiggins, putting 30-day hold on him being traded 35
- Lakers deny rumor they are waiting around for Doc Rivers to be coach 55
- James Harden: “Dwight and I are the cornerstones of the Rockets. The rest of the guys are role players.” 85
- Mavericks signing Al-Farouq Aminu to two-year, minimum salary contract 12
- Report: Ballmer’s $2 billion Clippers offer nearly double what Bank of America valued team at 20
- Report: Jameer Nelson near $2.7 million deal to join Dallas Mavericks 17
- Report: Mavericks void Rashard Lewis’ contract after it’s discovered he needs knee surgery 13