Skip to content

Lockout? What lockout? NBA gets strong television ratings

Apr 25, 2012, 2:50 PM EDT

Image (1) television07-thumb-250x166-21995.png for post 6282

When the lockout dragged on we kept hearing about how fans were going to stay away from the NBA this season. We had fans saying would not come back.

Um, yes you did.

The final numbers are in on the season and while the NBA didn’t see explosive growth the television ratings for the regular season were up this year, reports the USA Today.

ABC’s games are averaging 3.3% of U.S. TV households, up 10% from last year. ESPN, despite a scrambled schedule that put NBA games in time slots where they hadn’t previously aired, is averaging 1.3%. That’s even with last year, when ESPN’s NBA games got their best ratings since the network got NBA rights in 2002.

TNT’s games are averaging 1.7%. That’s up only slightly from last year, when NBA got strong ratings partly from the buzz about LeBron James joining the Miami Heat. But TNT is on track for its most-watched NBA games ever in part because of continuing interest in the Heat — its four highest-rated games, outside Christmas Day, involved that team.

With teams like the Heat, Bulls, Thunder and two teams from the Los Angeles market in the playoffs, expect ratings to be up for the postseason as well.

Latest Posts
  1. Nets use 18-0 second-half run to secure Game 3 victory over Hawks

    Apr 25, 2015, 5:33 PM EDT

    Brook Lopez AP

    Nets now trail the Hawks 2-1 in the series.

  2. Mavericks coach Rick Carlisle fined $25K for publicly criticizing officials after Game 3 loss to Rockets

    Apr 25, 2015, 2:29 PM EDT

    Sean Corbin, Rick Carlisle Sean Corbin, Rick Carlisle

    “The officials [have] got to get that stuff under control, because there’s too much physical stuff going on. Howard is throwing people all over the place,” Carlisle said.

  3. Kawhi Leonard puts up 32 spot on Clippers (VIDEO)

    Apr 25, 2015, 9:30 AM EDT

    Los Angeles Clippers v San Antonio Spurs - Game Three Getty Images

    The Spurs are Kawhi Leonard’s team now.

  4. Arron Afflalo expected to play for Blazers in Game 3 vs. Grizzlies

    Apr 24, 2015, 9:30 PM EDT

    New Orleans Pelicans v Portland Trail Blazers Getty Images

    Portland, down 0-2 to Memphis, needs all the help it can get.

  5. NBA, 20 teams launch apps for Apple Watch

    Apr 24, 2015, 8:30 PM EDT

    celtics-cavs

    NBA continues its technological push.

  6. PBT Extra: Great playoff series to come in later rounds

    Apr 24, 2015, 6:00 PM EDT

    Chicago Bulls v Cleveland Cavaliers Chicago Bulls v Cleveland Cavaliers

    Looking past the first round to some of the more exciting later matchups to come.

  7. Lakers to send Byron Scott to NBA Draft lottery

    Apr 24, 2015, 4:30 PM EDT

    Portland Trail Blazers v Los Angeles Lakers Getty Images

    He’s got to coach whoever they draft anyway, why not?

Featured video

Stephen Curry starting to define playoff legacy
Top 10 NBA Player Searches
  1. C. Parsons (4668)
  2. D. Lee (4191)
  3. K. Durant (4126)
  4. R. Rondo (3930)
  5. D. Rose (3889)
  1. A. Afflalo (3880)
  2. P. George (3750)
  3. K. Bryant (3747)
  4. N. Mirotic (3689)
  5. D. Harris (3642)