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NBA Draft draws highest rating in 15 years

Jun 24, 2011, 8:25 PM EDT

Irving stands with NBA Commissioner Stern after being selected by the Cavaliers as the first overall pick in the 2011 NBA Draft in Newark Getty Images

Here’s an interesting bit from CNBC’s Darren Rovell:

Nielsen: NBA Draft averages 3.2 million viewers, highest NBA draft rating in 15 years. Impressive given lack of stars.

Even though the Heat weren’t involved in any way, the NBA continued to break previous ratings records. Just another sign that the NBA is heading into a lockout just as viewer interest is as high as it’s been in years, especially since, as Rovell mentioned, there were so few stars in this draft.

  1. regis18 - Jun 25, 2011 at 12:14 AM

    It’s unfortunate that the ratings are high because the league will think it was a great show. It was not. Draftees went to the podium and put on a team hat and yet they were not going to that team. Frequently, nobody could figure out who was going where because trades had been made but not announced. Stern should look at the NFL draft next year. Not the time of each pick, though.

  2. ljl2 - Jun 25, 2011 at 12:27 AM

    Cleveland says your welcome…

  3. icu84bs - Jun 25, 2011 at 2:26 AM

    “Cutting off the nose to spite the face” is an expression used to describe a needlessly self-destructive over-reaction to a problem: exactly how many of the NBA owners are acting right now. Sheeesh!!

    Fix the existing problems over time, don’t burn the building to the ground.

  4. er0ck5 - Jun 26, 2011 at 11:59 AM

    If you look at the issues in negotiations, it is hard to blame the owners for wanting a hard cap instead of all the exceptions. In looking at the NFL labor negotiations, they are likely to come out with a minimum amount that teams need to spend too, a salary cap floor. I feel it would behoove all of the major sports to force teams to have this salary cap floor, as well as a hard cap with no exceptions.

    But I disagree with the owners wanting to shorten the length of deals. If a team overpays a player to a long contract, they should have to live with the consequences of their mistake.

  5. harsh22 - Jun 26, 2011 at 6:22 PM

    Got to burn it into the ground. and start over !!!!!

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