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UPDATE: Dwyane Wade misquoted about 9/11

Jul 18, 2010, 5:44 PM EDT

UPDATE: NBA FanHouse has issued a retraction to the quote due to a transcription error. As word spread of the alleged quote, outrage was heavy. The correct quote from Wade was:

“”We’re going to be wearing a bullseye. But that’s what you play for,”
Wade said. “We enjoy the bullseye. Plus, there’s going to be times when
we lose 2-3 games in a row, and it seems like the world has crashed
down. You all are going to make it seem like the World Trade is coming
down again, but it’s not going to be nothing but a couple basketball

Quite a big difference. Wade still shouldn’t be invoking 9/11, but the difference is monumental.

The three NBA superstars that teamed up a few weeks ago need to buy some duct tape for their mouths. As popular opinion has turned sharply on three of the most popular players in the NBA, the public relations gaffes have continued, and today we may have the biggest.

In an interview with NBA FanHouse’s Tim Povtak, Dwyane Wade made the following comment about the pressure the Heat face (emphasis mine):

“We’re going to be wearing a bullseye,” Wade said. “But that’s what you
play for. If we lose a couple in a row this season, it will be like the
World Trade (Center) is coming down again.
When the schedule comes out,
people will be looking for the Lakers and Heat, to see when they play
us. I feel like I’m a new player in Miami. That’s how excited I am.”

Um, Dwyane? Buddy? Come back to the light. It’s true that it’s been nearly nine years since, you, know, the worst terrorist attack in U.S. history, but it’s still probably a pretty touchy subject for a lot of Americans. There’s simply no excuse for the comparison.

No disrespect was intended by Wade, and everyone knows that, but the perception of insensitivity is only going to make it a bigger uphill battle for Heat PR to battle. There are worse things Wade could have said. I just can’t think of any at the moment.

129 Comments (Feed for Comments)
  1. jk - Jul 18, 2010 at 6:25 PM

    more than 9 years, nearly 10

  2. Jersey Mike in LA - Jul 18, 2010 at 6:36 PM

    Hey JK,
    Your math is…how do I put this? Awful. It will be 9 years in September. 9/11/01. It is currently 2010.

  3. Justin L - Jul 18, 2010 at 6:37 PM

    grow up hes using a figure of speech. hes trying to say the media is going to blow up because they lose a couple in a row . calm down

  4. ADNYC - Jul 18, 2010 at 6:41 PM

    LeBron teases us for 2 years, now Wade says this?? The heat better wear bullet proof vests when they play in New York @ the garden this year.

  5. Jersey Mike in LA - Jul 18, 2010 at 6:42 PM

    Grow up? Since when did 9/11 become a “figure of speech?” We all understand what Wade meant. That doesn’t excuse his comments in any way, shape or form. If he was looking to get his point across, his bullseye comment would have sufficed. To compare the darkest day in this country’s history to a two-game losing streak is unconscionable. Get some perspective.

  6. John - Jul 18, 2010 at 6:51 PM

    Justin is right! What ever happened to freedom of speech? Wade referred to a tragic event and hes right… media now a days is so screwed up that if the HEAT do lose 5 in a row they will act like its the end of the world and probably have more coverage then the war thats going on… thats life deal with it…. if wade had said it be worse then Hiroshima people wouldn’t be complaining…. grow up

  7. Jorge C. - Jul 18, 2010 at 6:52 PM

    Oh my god you gotta relax. He’s just saying people are gonna freak out if they lose a couple of games in a row, he didn’t mean anything by it. Oh and ADNYC, you better hope that someone shoots all three of the “3 kings” cause that’s the only way the Knicks will not be embarassed by the Heat.

  8. PK - Jul 18, 2010 at 6:52 PM

    When you go to fanhouse to read the story,they have this:
    Editor’s Note: Because of a transcription error, an earlier version of this story contained an incorrect quote from Dwyane Wade. The full and accurate version of the quote is contained in this story. We deeply regret the error.
    What he said was “You all are going to make it seem like the World Trade is coming down again, but it’s not going to be nothing but a couple basketball games.”

  9. GRRREATDAN - Jul 18, 2010 at 6:59 PM

    I am a Heat fan n if that is true it is very calous statement…. But it doesn’t need to be a large issue… People make mistakes… Wade has been nothing but spactacular as long as he has been down here so we all know that is not what he ment… Crusify him if you must…

  10. Mark - Jul 18, 2010 at 7:02 PM

    I’m appalled that msnbc would run this article – which is clearly a smear ad. MSNBC should be ashamed of themselves for getting caught up in a “team” war by trying to put dirt on someone. If I were Wade I’d never give an msnbc reporter an interview again. Anyone who knows him, knows how much he does for the community.

  11. WTC Survivor - Jul 18, 2010 at 7:12 PM

    That’s what happens when they pay ignorant people way too much money.
    Maybe if lost some a friend or a family member, he would think twice before being so stupid.
    And for you people that think it was so long ago, I guess you didn’t know anyone who died either. If you did you would not would have a different view on this.
    Hiroshima and September 11, 2001 were 2 totally different things, all we did was go to work and were attacked – little different then Hiroshima.
    Funny, almost 9 years later, people don’t care, it was almost better the weeks and months afterwards, people from all over cared, not any more

  12. Jersey Mike in LA - Jul 18, 2010 at 7:12 PM

    Everyone is entitled to a mistake and no one is crucifying him. However, the misquote does not excuse him. However innocent his intentions were, 9/11 was less than nine years ago and is still fresh in many minds. Tell the people who lost their families and friends to grow up.

  13. Giles - Jul 18, 2010 at 7:17 PM

    What does the public expect from mostly uneducated athletes produced by a system that rewards ignorance with multi-million dollar contracts? Americans will pay hundreds of dollars to attend basketball games, hundreds of dollars for basketball shoes, jerseys, and junk made in China. But citizens do not want to contribute to their own health care. Americans allow cities to build half billion dollar stadiums and give them to team owners, tax breaks to entice teams so that a few hot dog vendor jobs are created and millions of dollars of Chinese produced shirts and shoes are sold at games. Then you actually expect one of these guys, who never went to college because YOU wanted to see them play basketball so much, to speak intelligently about their jobs, their teams, their goals, or, heaven forbid, any issue that doesn’t have to do with a leather ball? Sports fans and team owners are the problem. Let the players say whatever they want and don’t listen to them. The players are not insane, just the people that listen to the nonsense and want their daily dose of “trash talk”.

  14. Larry - Jul 18, 2010 at 7:18 PM

    Crooked refs, Tampering GMs and players. The commissioner is constantly lying and is corrupt. It’s David’s Sterns World along with over paid athletes, scumbag Execs. and Billionaire owners.
    My money stays in my pocket I am no longer part of it.

  15. Platapuss13 - Jul 18, 2010 at 7:29 PM

    The media reaction to this just proves his comment. Funny how the media is sensitive when it wants to be…

  16. TL - Jul 18, 2010 at 7:35 PM

    I wonder how much that retraction cost Wade/Pat?

  17. TL - Jul 18, 2010 at 7:41 PM

    Sensitive when liberalism is involved
    The media is pathetic

  18. Martin33189 - Jul 18, 2010 at 7:49 PM

    Why you read it if you don’t like it.
    You have plenty of choices if you want. Nobody is forcing you!

  19. Anonymous - Jul 18, 2010 at 7:58 PM


  20. Colombiano - Jul 18, 2010 at 8:02 PM

    New Yorkers, you people cry to much. So you didn’t get Lebron. Big freaking deal. Get over your selves. Your egos are so big that you can’t comprehend how Lebron went to Miami. Lebron isn’t the only one that choose Miami over NYC. There’s quite a few of you down here in the Miami-Fort Lauderdale area.

  21. Drew - Jul 18, 2010 at 8:03 PM

    I would call this what Bill Maher notoriously coined, “fake outrage.” Everyone likes to get into a fit about someone’s comments. Even if they were in bad taste (which they weren’t), your perception that they are insensitive is your problem.
    “Um, Dwyane? Buddy? Come back to the light. It’s true that it’s been nearly nine years since, you, know, the worst terrorist attack in U.S. history, but it’s still probably a pretty touchy subject for a lot of Americans. There’s simply no excuse for the comparison.”
    Give me a break. No excuse for stating that losing a few basketball games is NOT like 9/11? Lighten up.

  22. tdot11 - Jul 18, 2010 at 8:10 PM

    9/11 = INSIDE JOB

  23. Bob - Jul 18, 2010 at 8:21 PM

    Right, he was “misquoted.” I love how we give semi-literate athletes the benefit of the doubt over journalists.

  24. moolah954 - Jul 18, 2010 at 8:33 PM A good Lebron video

  25. Anonymous - Jul 18, 2010 at 8:36 PM

    also in cleveland we cant wait for them to come here . they better bring the marines!!!!!!!!!!!!!!!

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